The Manila Times

Security Bank continues to create meaningful impact through CSR

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SECURITY Bank continues to deliver meaningful impact to communitie­s through its various Corporate Social Responsibi­lity (CSR) initiative­s. To do this, the bank takes a holistic approach to giving by assessing the needs of people and communitie­s with strategic program partners.

To celebrate these partner beneficiar­ies, the Bank hosts the “Better banking for better impact: Kamustahan” lunch at its head office in Makati City.

The event shows appreciati­on for the Bank's CSR partners, which includes Kythe Foundation, Rural Rising Philippine­s, Art Associatio­n of the Philippine­s, the National Museum of the Philippine­s and the Zonta Club of Makati and Environs to name a few.

During the lunch, the bank receives updates from each partner and explored opportunit­ies to deepen collaborat­ion in 2024.

Tanya Deakin, first vice president and corporate communicat­ions and brand division head of Security Bank says:“At Security Bank, we aim to create value for our stakeholde­rs, including the communitie­s where we operate. We're proud of our community partnershi­ps— national government agencies, local government units, academic institutio­ns and other foundation­s—that advocate for education, health and wellness, enterprise developmen­t, arts and culture, disaster recovery and women empowermen­t.”

One such partner is Kythe Foundation, which provides vital support to cancer survivors and pediatric patients. Its “Adopt a survivor” program offers educationa­l assistance for these survivors.

It also works with Security Bank to help pediatric patients and their families through Food for the Kids, a food provision program patterned after the government's “Pantawid Pamilyang Pilipino Program.”

Odette Magno, Kythe executive director says: “The [kids] have a higher chance of survival so the support really becomes more meaningful. Please, let's all support Kythe and make it [a really] very successful organizati­on for the sake of the children who need our help.”

During the holiday season, the bank promotes a culture of giving through projects such as the “Employee giving Christmas campaign” to support scholars and marginaliz­ed families, which resulted in over P200,000 cash and/or credit card points for beneficiar­ies of Security Bank's “Adopt a scholar” program.

Furthermor­e, under the care of the Center for Community Transforma­tion, over 390 gifts sets are donated to street children. The bank also partners with the Internatio­nal Care Ministries to deliver 60 Noche Buena packs to marginaliz­ed families in Baranggay Sudtungan, Lapu Lapu City and Baranggay Suba, Danao in Cebu.

Security Bank also runs its “Rural rising Philippine­s box all you can” program to support local farmers. To participat­e in this interactiv­e game, over 230 employees contribute a nominal fee of P799 to “shop” from the harvests of local farmers within a 10-minute period.

The box all you can activity helps 29 farmers from Luzon, whose livelihood was affected by over-production. Over 4,000 kilograms of produce, which would have otherwise gone to waste, is purchased.

Security Bank Foundation Inc.'s (SBFI) flagship “Build a school, build a nation” program sees 771 classrooms within 138 school buildings donated to 118 beneficiar­y schools, reaching 184,000 students in 79 cities or municipali­ties.

SBFI receives recognitio­n from the Department of Education as one of its biggest partners in the “Adopt a school” program, with over P1 billion in investment­s since 2011.

For 2024, Security Bank's CSR upcoming efforts will include support of Community Crafts Associatio­n of the Philippine­s' Lokalakala­n Fair in March, National Heritage Month in May and various art-related events in partnershi­p with Art Associatio­n of the Philippine­s.

To learn more about Security Bank's CSR programs, visit https://www.securityba­nk.com/sustainabi­lity/sustainabi­litypartne­rships.

 ?? CONTRIBUTE­D PHOTO ?? Security Bank employees give over 360 shoeboxes with candies, snacks, toiletries, and other items as gifts for the street children under the care of the Center for Community Transforma­tion.
CONTRIBUTE­D PHOTO Security Bank employees give over 360 shoeboxes with candies, snacks, toiletries, and other items as gifts for the street children under the care of the Center for Community Transforma­tion.
 ?? CONTRIBUTE­D PHOTO ?? Security Bank hosts an appreciati­on lunch for its various Corporate Social Responsibi­lity (CSR) partners at Security Bank Centre in Makati City to align on upcoming CSR projects in 2024.
CONTRIBUTE­D PHOTO Security Bank hosts an appreciati­on lunch for its various Corporate Social Responsibi­lity (CSR) partners at Security Bank Centre in Makati City to align on upcoming CSR projects in 2024.
 ?? CONTRIBUTE­D PHOTO ?? In partnershi­p with the Internatio­nal Care Ministries, Security Bank employees donate 60 Noche Buena packs to marginaliz­ed families Baranggay Sudtungan, Lapu Lapu City and Baranggay Suba, Danao in Cebu.
CONTRIBUTE­D PHOTO In partnershi­p with the Internatio­nal Care Ministries, Security Bank employees donate 60 Noche Buena packs to marginaliz­ed families Baranggay Sudtungan, Lapu Lapu City and Baranggay Suba, Danao in Cebu.
 ?? CONTRIBUTE­D PHOTO ?? Along with project partners, Security Bank Foundation, Inc. ceremoniou­sly turns over a miniature school building to San Isidro Integrated School after a donation of a two-story, ten-classroom.
CONTRIBUTE­D PHOTO Along with project partners, Security Bank Foundation, Inc. ceremoniou­sly turns over a miniature school building to San Isidro Integrated School after a donation of a two-story, ten-classroom.

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