Turkish Airlines becomes Melbourne Victory’s new principal partner
TURKISH Airlines is glad to announce its partnership with Melbourne Victory Football Club, becoming the principal partner of the esteemed professional sports team for the next three years, commencing with the 2024/25 season.
With a rich heritage of supporting a myriad of sports disciplines and teams worldwide, Turkish Airlines brings to this partnership a legacy of fostering athletic talent and sportsmanship. By joining forces with Melbourne Victory, a club celebrated for its spirit and achievements, Turkish Airlines not only extends its vast portfolio of sports engagements but also reinforces its dedication to bridging cultures and communities through the universal passion for athletic achievement.
Flag carrier will prominently feature as the front-of-shirt partner for Melbourne Victory’s Isuzu UTE A-League Men’s and Liberty A-League Women’s teams, as well as across all Academy sides. The partnership will extend to various in-stadia activations, signage and digital platforms.
Melbourne Victory will join the airlines’ ranks alongside other high-caliber sporting names such as the UEFA Champions League, Türkiye National Football Team, and a host of some of Türkiye’s domestic footballing giants.
Over the weekend, Turkish airlines celebrated its first INAUGURAL flight into Melbourne and announced its plans to add Sydney to its network by the end of 2024. The brand-new Melbourne lights will operate three times per week on the Boeing 787-9 Dreamliner for the airline’s Winter operation and the A350-900 for Summer.