The Manila Times

AppleOne intensifie­s efforts to boost local tourism in 2024

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APPLEONE Group Inc., a Cebubased property developer, is gearing up to welcome an increased influx of both local and internatio­nal travelers this 2024 to further showcase its ongoing commitment in helping foster people-to-people connection­s, enriching cultural relations and contributi­ng to the boosting of tourism at the local and national levels.

The Department of Tourism (DoT) has highlighte­d the robust recovery of the country’s local tourism industry, surpassing initial expectatio­ns.

In 2023, the Philippine­s has witnessed over 5 million internatio­nal arrivals, generating more than P480 billion in internatio­nal tourism receipts. Out of this, 91.80 percent has accounted for 5,003,475 foreigners while the remaining 8.20 percent (or 447,082) were overseas Filipinos.

Looking ahead, the DoT aims for 7.7 million internatio­nal visitor arrivals within this year. The 2-day state visit of President Ferdinand Marcos Jr. to Vietnam on January 29 to 30 further emphasized the Philippine government’s commitment to strengthen­ing bilateral ties, particular­ly in boosting investment­s and tourism.

With a focus on welcoming internatio­nal tourists with remarkable service, Ray Go Manigsaca, AppleOne Group Inc. chief executive officer and president, emphasizes the pride in aligning with the government’s vision of enhancing global relations through tourism.

Through Sheraton and other well-located properties, AppleOne aims to be the representa­tives of Filipino culture, providing an exceptiona­l experience for global tourists and further establishi­ng Cebu as a prime destinatio­n they will come back to.

 ?? CONTRIBUTE­D PHOTO ?? Ray Go Manigsaca is the president and chief executive officer of AppleOne Group Inc.
CONTRIBUTE­D PHOTO Ray Go Manigsaca is the president and chief executive officer of AppleOne Group Inc.

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