LET THERE BE LIGHT
Illuminate and define the eye with the La Prairie White Caviar Extraordinaire
The quest for the perfect, youthful and re-energized eye has always been the dream for many us. While a plethora of products are readily available in the market, most of them unfortunately do not have the efficacy that we desire; worse, they are not even backed up by science. It is also not enough to have just a rejuvenated eye—it also has to be bright, like lit from within. It is with this demand that that luxury skincare brand La Prairie developed a special line, The White Caviar range. The range, which initially aimed to just brighten the eye, has since gone beyond, creating a product that does so much more.
In 2019 the brand introduced the Equation of Light, which considers skin luminosity as a function of color and reflection. Because the eye is considered as three dimensional architecture, the light in this area is not only dependent on reflection and color, but with shape as well. The color and reflection gauge the quality and concentration of light as a function of skin condition. Shape on the other hand, distributes the intensities of reflected light, which develops a pattern of contrasts between shadows and light.
Luminosity is defined as how light radiates from one’s skin— and this apparently is the key to giving off the appearance of healthy, bright skin.
There are five factors that hinder the skin’s ability to reflect light and they are known as chromatic disturbances: negative pigments that disrupt the skin’s composition.
Gray refers to the dust and pollution that settles on the upper layers of the skin. Brown is when excess melanin is produced; this is caused by too much sun exposure, resulting in age, dark and sun spots. While yellow is known for the oxidative strain from free radicals, red, on the other hand, is all about external stress factors that lead to inflamed skin. Lastly, violet pertains to the loss of brightness around the eye.
White Caviar Eye Extraordinaire is formulated to answer all of these aspects. This game changing eye cream smoothens skin, reduces lines as well as refines the eye shape and maximizes the skin’s ability to bounce off light. It is also the first to address color, reflection and shape via Lumidose, a wonder ingredient that is considered as the most potent illuminating molecule on the market right now. Trials claim that just after four weeks fine lines, wrinkles as well as dullness are diminished by 74% percent.
Because of its science-backed innovations, La Prairie White Caviar Extraordinaire could just be the holy grail of eye creams. Not only does it help restore firmness and elasticity around the eyes, but thanks to ingredients such as Lumidose, Gold Caviar Extract and the brand’s exclusive Cellular Regeneration System, a luminous eye is now in plain sight .