Northern Living

CREATIVE CIRCLE

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Daria Werbowy, the Olsen twins, Leandra Medine, and Phoebe Philo. For design, it’s Basquiat, Cy Twombly, Peter Mendelsund, Paul Rand, and Christophe­r Doyle.

What are the downsides of doing so many things at the same time?

I think I’m turning into a scatterbra­in; even if I’m on break, my mind isn’t. And I get tired sometimes [because of that]. I can’t do everything at the same time with the same quality. If I did both simultaneo­usly, the results would be subpar. I know they won’t be the best.

And you can’t do subpar.

No, I really can’t. I would rather sacrifice one and do a good job with the other, whether it’s for my day job, Sune, or any of my other projects.

What are your plans with all of your projects in the future?

Ideally, I would find a way to combine all of [my projects]. Like set up a studio or something.

Do you still have weekends?

I don’t! But [my projects] are my creative outlets. If I didn’t have any of these sidelines, I would be bored. What’s the difference between doing just freelance work as opposed to having both a day job and freelance projects? I think the difference now is that I have a routine that I really have to stick to. Mornings before work, I do errands for my clothing line, and now I sleep late because I do work after work. A planner really helps.

Do you think about the future?

All the time.

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