Fred Perry x Art Comes First crafts recognizable but evolving styles

The modern man’s ethos carries influences from art, music, and other creative fields. These days, it is crucial for one to introduce hints of popular culture, as seen in contemporary design and style. In recent years, the growth of menswear sales have reached notable peaks, proof that our contemporaries are reaching for clothing and cuts with refined taste. Punk tailoring, a mesh of confrontational elements and details, takes center stage as the style savvy crave for more distinct trends.

Driven by equal admiration for craftsmanship, Fred Perry x Art Comes First marries modern tailors and sharp details to rouse the classics. From its launch by the Wimbledon Champion in 1952, the label continues to elevate as an English Heritage Brand by displaying the seamless combination of street and sport to create pieces that inspire and look to the future. Art Comes First is the design duo from London known for their punk aesthetic vision. The collaboration features two monochrome colorways reminiscent of the sharp sartorial philosophy of self-proclaimed traveling tailors Sam Lambert and Shaka Maidoh.

Art Comes First celebrates the intersection of subculture and style with fabrication and details rendered on the First Fred Perry Shirt. The duo visited the Fred Perry archive and subverted the track jacket and the Harrington, inserting a custom made Art Comes First and Laurel Wreath tab on monochromatic gear. The Harrington has a smart flat knit rib collar, while inside, an unexpected Art Comes First print demonstrates the quiet punk influence on the design duo. Key pieces to watch out for are the cotton piqué polos and sweaters. The Fred Perry x Art Comes First collection presents recognizable but evolving designs suited for the demands and needs of the modern man. Visit the Laurel Wreath Collection Shop at Greenbelt 5 to see the Fred Perry x Art Comes First collection.