Beautiful eyes say it all
IT WAS All Eyes On You as SM Beauty recently celebrated National Eyebrow Day by launching a campaign focused on making eyes more beautiful and breathtaking at the SM Store in Makati.
National Eyebrow Day on Oct. 2 highlighted one of the most distinctive facial features that serve many important roles. Brows, after all, shield eyes from sweat, dirt and debris, and play a crucial role in how we demonstrate our feelings.
SM Beauty went one step further, showing how to nourish, enhance and sculpt not only brows, but all eyes, as well, with makeup sessions hosted by Bianca Valerio with makeup artist Xeng Zulueta and painter/illustrator Valerie Chua.
In her makeup session, Valerie shared a quick technique to match perfect eye shadow colors. “Remember that eye shadow should complement the color of your eyes,” she said.
“It’s always best to go for the tinted colors for the eyes, like magenta, as it is more wearable, and blending it will make it more naturally presentable.”
Xeng created four eye-catching holiday makeup looks—Sultry Neutral, Shadow Play, Pop of Colors and Gold Sparkle, which can be achieved using the range of eye shadows, eyeliners and mascaras at the SMBeauty Section.
The Sultry Neutral Look calls for earthy shades. Rich, subtle and versatile, this look will complement a bright lip color perfectly. The Shadow Play Look, on the other hand, challenges one to go bold by updating the usual smoky eyes with dark, vibrant shades applied playfully outside the lines.
Other looks are perfect for the holidays: Pop of Colors gets you in a party mood with bright electric colors, while Gold Sparkle is the festive season’s showstopper with a touch of copper and bronze.
Another reason why it’s All Eyes on You at SM Beauty is because it’s up to 50 percent off from SM Store’s best eye makeup brands for the whole month of October.
All Eyes On You participating brands are L’Oréal, Ever Bilena, Bobbie Cosmetics, Catrice, CovergGirl, Deborah, Elf, Essence, Flormar, Kanebo, Max Factor, Maybelline, Nichido, NYX, Revlon and Shawill.
The All Eyes On You campaign is ongoing at the Beauty Section of all SM Stores.
Share your instagram-worthy photos with #SMAllEyesOnYou and tag @SMBeautyPH.