1,500 entrepreneurs join Greenhills fair
AROUND 1,500 manufacturers, mall suppliers, importers, wholesalers and retailers are participating in the 22nd Philippine Toys, Gifts, Housewares and Christmas Decor Fair at the Greenhills Shopping Center on Ortigas Avenue, San Juan City.
These small and medium-scale entrepreneurs whose career has been propelled through their annual participation in this event for almost three decades, are showcasing the country's widest collection of products under one roof - - Christmas decors, lanterns and lights, novelty items and giveaways, RTWs, jewelry, footwear, leather goods, undergarments, local arts and crafts, furniture, food and cellphone units and accessories.
Organized by Prime Asia Trade Planners and Convention Organizers (PATEPCO), the 25-day fair (October 9-November 2) is in keeping with its advocacy of help- ing local entrepreneurs sustain and grow their business and in support of the government’s “Buy Filipino Movement.” In fact, PATEPCO headed by President/CEO Henry G. Babiera has formed a team of consultants to enlighten green horn stallholder-entrepreneurs on the nitty-gritty of running the stalls, like the proper arrangement of displays, sourcing of their products, pricing, sales talks and other marketing strategies.
Like the previous flea markets, the fair promises to be another bargain hunters haven in the tradition of Divisoria. Running for over two decades now, the fair has become almost an institution and has never failed to entice hundreds of shoppers from all walks of life, including residents from nearby upscale enclaves whowant value for their money and a place where they can shop conveniently and safely.