A Truly Stylish Liv­ing Space

Sam­sung pushes the bound­aries of vis­ual dis­play tech­nol­ogy with a LED tele­vi­sion that seam­lessly fits into one’s home

Philippine Tatler - - LIFE -

Fash­ion and in­te­rior de­signer Tessa Pri­eto-Valdes has long been cel­e­brated for her quirky, chic, and colour­ful style, echo­ing the clas­sic Filipino pal­ette of­ten seen in fi­es­tas; her own home brings a classy twist to this aes­thetic. The liv­ing r oom es­pe­cially at­tests to this, decked with Kor ean tech­nol­ogy gi­ant Sam­sung’s QLED tele­vi­sion, the first of its kind in the realm of dis­play tech­nol­ogy. Marked by the sig­na­ture im­proved dis­play, de­sign, and con­nec­tiv­ity, the QLED se­ries of TVs re­vi­tal­izes fa­mil­iar fea­tures of LED tele­vi­sions—each in­tro­duc­ing a whole new level of en­gage­ment.

With a unique 360-de­gree dis­play brought by the sub­tle screen cur­va­ture, the qual­ity of a pro­duc­tion’s orig­i­nal reels is trans­ported directly to one’s liv­ing room, and just like a cinema dis­play, the on-screen qual­ity stays con­stant when viewed from any an­gle. Jun Gue­vara, prod­uct mar­ket­ing head for au­dio vis­ual at Sam­sung Philippines shares that “what we have done is that we have com­pletely re­de­fined the TV ex­pe­ri­ence.” Now, no one has to fight for prime seats when­ever the crew catches the

much-awaited sea­son fi­nale or cham­pi­onship match.

At home in Any house

Tour­ing us around her abode, Pri­eto-Valdes shows that homes too, have sto­ries to tell, fr om the lay­out of one’s decors to the segue­ing of moods from one room to an­other. The main goal of Sam­sung’s engi­neers and de­sign­ers ac­cord­ing to TV De­sign Team Se­nior Vice Pres­i­dent Kang-yun Je was to craft a TV set whose pres­ence is “deeply in­volved in con­sumers’ daily lives”. This is QStyle, wher e the TV’s de­sign feels at home in any abode. A mod­ern TV set’s most com­mon has­sles come from pe­riph­eral tech­nolo­gies: clut­tered wires snaking through the liv­ing room to con­nect the sound sys­tem, an­ten­nae, and sim­i­lar pieces. Ad­dress­ing this, the QLED’s ‘In­vis­i­ble Con­nec­tion’ is a cen­tral­ized cable made of trans­par­ent ma­te­rial for an un­ob­tru­sively snug fit in one’s liv­ing spa­ces.

To­gether with Swiss de­signer Yves Be­har, Sam­sung has crafted a dis­play that truly feels at home. Amidst the dec­o­ra­tive fur nish­ings and art works adorn­ing the Pri­eto-Valdes home, the slen­der, bezel­less QLED tele­vi­sion doesn’t look out of place —look­ing mor e like a video in­stal­la­tion in a mod­ern art gallery. Such is the seam­less merge with the piece and the home­owner’s style. With op­tions to mount the set on a wall or make it stand on a ta­ble, Sam­sung of­fers a dis­play fit for the tem­per­a­ment of any liv­ing room.

With Sam­sung’s QLED dis­play se­ries all fea­tur­ing sig­na­ture QStyle er­gonomics, tele­vi­sion goes be­yond bring­ing ex­pe­ri­ences to view­ers – this time bring­ing view­ers to the ex­pe­ri­ence with a TV that de­liv­ers all cin­e­matic nu­ances orig­i­nally in­tended by di­rec­tors while wrapped un­der a sleek, un­ob­tru­sive build guided by smart tech­nol­ogy, thus bring­ing the world’s colours to the com­fort of one’s home.

For up­dates, visit the Sam­sung News­room at news.sam­sung.com

smooth op­er­a­tor (Clock­wise from top right) The Sam­sung QLED TV’s in­vis­i­ble wire con­nects pe­riph­eral tech­nolo­gies while fit­ting seam­lessly in any wall, need­ing no gap; QLED TV’s curved dis­play; Tessa Pri­eto Valdes is one of Sam­sung’s new QLED TV am­bas­sadors

Newspapers in English

Newspapers from Philippines

© PressReader. All rights reserved.