Sun.Star Cagayan de Oro

Trunk Concept Store: Everything you need in a single store

- Jo Ann Sablad

MOST shopaholic­s look for stores with quality and reasonably priced items when searching for the latest trends in fashion, beauty and accessorie­s.

That’s why some opt to buy items online or in bazaars as not only are the products affordable, but online businesses and bazaars have variety of items to choose from.

However, bazaars don’t happen everyday and people can be meticulous when it comes to choosing the products they buy so they still prefer looking into brands with physical stores.

Thus, pioneering bazaar organizers Paola Paladio-Ching and Angela Pescador decided to open a concept store wherein brands sold online and in bazaars are found.

Carrying 20 variety of brands, the Trunk Concept Store, located along Corrales Street, beside Cecil’s and Nails Glow, caters to start-up entreprene­urs who want to start small first before growing and establishi­ng their own physical store.

From beauty, to fashion and food, customers can be assured that almost everything they ask for could be found in the Trunk Concept Store.

For the merchants’ part, Ching said they are assured of more clients looking into their products and the growing of their target market through their marketing strategy.

“Actually, the concept store, what we offer them is like we do the hard work for them, we do the inventory, we do the renovation, we do the staff, everything that a business owner should do. And sila, they would just collect their sales. Parang sideline nila to,” Ching said.

“We do the marketing, we hire a third party marketing, we have our own marketing tapos we post on social media, we’re very strong with social media. All clients here are treated well,” she added.

However, before accepting carrying any brands in their store, Ching and Pescador will have to evaluate the merchants and their products first.

According to Ching, they have to know what product the merchants are selling, its authentici­ty, and how long has the merchant been an online seller.

“We’re bazaarista­s so we know what’s lacking, we know what should be done ahead,” Ching said.

Ching and Pescador are also optimistic and happy that through opening the Trunk Concept Store, they are able to contribute to the earnings of the online businesses and start-up entreprene­urs, and see them flourish and improve.

Brands found in The Trunk Concept Store includes: Gag Fabs Shop, Mary’s Hub, Kevlo, Living Luntian, Ltops Preppysion­al, Fashion Hub, Twin Anne+Sainina, Customize Lab, Dress Me Up, A & S Clothing, The Beauty Essences, Macai, After Basic Tee, Kuletz Footwear, Milkky Mix Lactating, Zivine Organics, Madjoses Shopsite, April’s Closet CDO, Embisyosa’s Collection, and Yellow Fashion.

The Trunk Concept Store has its soft opening last Wednesday, October 10, and will have its grand opening on Saturday, October 13.

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