Lifers, Crowie renew Newton commitment
COMING from his strong first place finish at Century Tuna Ironman 70.3 in March 2016, three-time Ironman World Championship winner Craig “Crowie” Alexander sat side-by-side the Philippine Newton Ambassadors as they renewed their pledge of loyalty to Newton Running.
A day prior to the Cobra Ironman 70.3 Asia Pacific Championships, these fierce Newton-committed athletes trusted only Newton Running Shoes not only for the big event but for rest of their running and triathlon careers, just like Crowie who signed a lifetime contract with Newton last March.
Crowie has been part of the Newton family since the company’s debut in 2007. These high performance shoes have been an essential part of his training and racing toolkit and his key to his racing success. He claims that he can’t see himself running in anything else but Newtons.
Philippine Newton ambassadors have also experienced success with brand, as the shoes are designed to encourage a natural and efficient running form. The responsive action-reaction technology literally propels runners toward better performance. This, together with the full-foot protection provided by the shoe architecture, and cool fashionable colors, has created such loyalty from runners and triathletes.
“Newton Running shoes have been a major part of my success for the past several years and at this point I can’t imagine running in anything else,” said Alexander. “I’m also proud to be part of an independent company that demonstrates a genuine commitment to giving back to the community through their work with organizations such as Athletes for a Cure, Trickle Up and One World Running.” So with his favorite Newtons, The King of Kona, Craig Alexander, pulled off a fantastic 1:23 run split over 21 kilometers on the run leg of the Cobra Ironman 70.3 Asia Pacific Championships after cycling 90 kilometers in tough blustery conditions.
Even under the heat, Crowie, at 43 years old, showed the world that he still has what it takes to podium at the 70.3 distance as he romped off with a strong second place finish. The Philippine Newton Ambassadors like-wise produced strong performance and podium finishes in the age-group divisions, led by Chang Hitalia (first place F50-54), Edward Luna (second place M45-49) and Ronald Molit (second place M30 -34). Speedy Kira Ellis also wore Newtons as she won the Ironkids F9-10 division the day before.