Sun.Star Cebu

Enchanted: Happy Skin X Disney Beauty and the Beast collection

- / PR

When Disney chose to collaborat­e with homegrown skin-caring makeup brand Happy Skin late last year, the reaction that the Disney Princess-inspired makeup collection generated from Filipinos was nothing short of overwhelmi­ng. The limited edition products, expected to last for a whole year, were nearly wiped out off Happy Skin’s stores and counters in just a couple of months.

Especially on social media, fans of both brands made it clear that the release of more Princess-inspired lippies was right on top of their wish lists. And both Happy Skin and Disney are responding to the clamor in a most fitting and magical way.

“The live-action remake of Disney’s Beauty and the Beast is one of this year’s mostantici­pated films, and we knew that a new collection coinciding with the movie’s release was another opportunit­y for us to bring to life the essence of a princess,” shares Happy Skin co-founder Jacqe Yuengtian-Gutierrez.

On the heels of the bestsellin­g Happy Skin X Disney is Happy Skin X Disney Beauty and the Beast, a limited edition makeup collection that celebrates the modern princess, her independen­ce and inner beauty. It features two new lip products, the Happy Skin X Beauty and the Beast Moisturizi­ng Matte Lip Kit and the Happy Skin X Disney Beauty and the Beast Liquid Matte Lipstick, which come in soonto-be iconic rose shades. The matte-yet-moisturizi­ng lippies contain Happy Skin’s trademark Cupuaçu Butter that hydrates the lips like no other.

“Happy Skin has always been known to empower women with easy-to-use makeup and this new Disney collection now features lip kit, which contains a liquid matte lipstick and a matte lip liner that help keep your lip color in place,” explains Happy Skin co-founder Rissa Mananquil-Trillo.

The process of bringing this collection to life was meticulous, from perfecting the shade to the packaging.

“We worked very closely with the Disney team to create this collection,” says Jacqe.

“We studied clips from the movie and found the best match of Belle’s lip color. The image of the rose inside the bell jar is also memorable for Beauty and the Beast fans, so we really wanted to capture this image in the packaging. It’s a symbol of hope, love, and happiness that Happy Skin wants to share.”

To round out the collection, two Belle-inspired products from the original Happy Skin X Disney release will be relaunched—the Enchanted Rose Luminous Mesh Blush (available in pink or peach) and the Tale As Old As Time Brightenin­g Powder Foundation (available in soft beige or natural beige).

Visit Happy Skin at the first level of The Northwing, SM City Cebu.

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