Sun.Star Cebu

KIWI POLITICAL PARTY SUED FOR USING RAPPER'S SONG IN ELECTION CAMPAIGN AD

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A copyright trial involving the country’s ruling political party began last Monday. The Detroit-based music publishers for Eminem alleged that the rapper’s acclaimed 2002 song was copied in the party’s soundtrack for a TV ad aired during its successful 2014 election campaign. The party has previously said that it bought the track through an Australian-based supplier and doesn’t believe it has infringed anyone’s copyright.

They may not have lost themselves in the music or the moment but a judge and nine lawyers in a New Zealand courtroom did listen politely to Eminem's Lose Yourself as a copyright trial involving the country's ruling political party began Monday.

The Detroit-based music publishers for Eminem are suing New Zealand's conservati­ve National Party, alleging the rapper's acclaimed 2002 song was copied in the party's soundtrack for a TV ad aired during its successful 2014 election campaign. Titled Eminem Esque, the track has the familiar urgent, pulsing beat of Eminem's song.

The party has previously said it purchased the track through an Australian-based supplier and doesn't believe it has infringed anyone's copyright.

In 2014, when the case was filed, lawmaker Steven Joyce said he thought the use of the song was “pretty legal,” and that Eminem's team “are just having a crack and a bit of an eye for the main chance because it's an election campaign.” That response was widely ridiculed, including by comedian John Oliver on his show Last Week Tonight.

“Pretty legal? That's not a concept that exists. That's like being sort-of dead,” Oliver joked on the show.

Garry Williams, the lawyer for Eminem's music publishers Eight Mile Style and Martin Affiliated, told the High Court in Wellington that the National Party had wanted a song that was edgy and modern but showed the party was dependable. He said the music fared better with focus groups than a classical piece.

He quoted from National Party emails, including one in which the song is described as an Eminem “sound-alike” and another in which an agent for the party wrote “I guess the question we're asking, if everyone thinks it's Eminem, and it's listed as Eminem Esque, how can we be confident that Eminem doesn't say we're ripping him off ?”

Williams said the emails showed it was “utterly clear” the party knew it was using a copyrighte­d song.

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