Sun.Star Cebu

Volunteers get boost from Smart-initiated Operation Smile app

-

Finding cleft patients has always been one of the biggest challenges for Operation Smile. Most of them are either located in impoverish­ed, remote areas, or some of them are just not confident enough to seek treatment due to their physical appearance.

An initiative by PLDT wireless subsidiary Smart Communicat­ions, however, seeks to address this problem.

The Operation Smile patient-mapping mobile applicatio­n, which was conceptual­ized by Smart for Operation Smile Philippine­s (OSP), was deployed during a recent medical mission in Bacolod City.

“Most patients are in the provinces. The challenge is how to find them. Another challenge is that when you have a facial deformity, you don’t go out,” said Wiggy Fontanilla, OSP president.

At the Bacolod medical mission, volunteers have recorded cleft patients’ details using the app, as Operation Smile aims to store patient informatio­n on the Web for better access and monitoring.

The app is available as a free download for iOS and Android devices. Patient details gathered through the app will be uploaded to the central server of Operation Smile.

“In our efforts to use technology for good, we partner with institutio­ns such as Operation Smile, which seeks to bring healthcare closer to communitie­s. We support Operation Smile as it aims to eradicate the backlog of cleft conditions worldwide,” said Ramon R. Isberto, public affairs group head for PLDT and Smart.

“We sincerely appreciate all that [Smart has] done to help us give people with cleft conditions new smiles,” the global Operation Smile unit said on its Twitter account, in appreciati­ng Smart’s efforts.

To support Operation Smile, Smart subscriber­s may also donate by texting SMILE (space) (amount) to 4483.

 ??  ?? PATIENT’S PROFILING
PATIENT’S PROFILING

Newspapers in English

Newspapers from Philippines