NEW ROAD MAPS FOR TOURISM-RE­LATED IN­DUS­TRIES LAUNCHED

Sun.Star Cebu - - TOP STORIES - /KOC

Road maps for the ho­tel in­dus­try and meet­ings, in­cen­tives, con­ven­tions and ex­hi­bi­tions (Mice) sec­tor were launched last Fri­day by the Board of In­vest­ments (BOI). Ac­cord­ing to Trade As­sis­tant Sec­re­tary Felic­i­tas Ag­oncillo-Reyes, the new road maps are “very timely” as the United Na­tions has de­clared 2017 as the in­ter­na­tional year of sus­tain­able tourism de­vel­op­ment. Tourism-re­lated in­dus­tries ac­counted for 8.6 per­cent of the coun­try’s gross do­mes­tic prod­uct in 2016.

Tourism con­trib­uted 8.6 per­cent of the coun­try’s gross do­mes­tic prod­uct and grew its rev­enues by 13.7 per­cent to P1.245 tril­lion in 2016. But the trade de­part­ment be­lieves there’s room to grow, es­pe­cially in the ho­tels and Mice sec­tors.

The Board of In­vest­ments (BOI) launched last Fri­day the road maps for the ho­tel in­dus­try and the meet­ings, in­cen­tives, con­ven­tions, and ex­hi­bi­tions (Mice) sec­tor.

Trade As­sis­tant Sec­re­tary Felic­i­tas Ag­oncillo-Reyes told tourism stake­hold­ers the new road maps are “very timely” as the United Na­tions has de­clared 2017 as the in­ter­na­tional year of sus­tain­able tourism de­vel­op­ment.

“The BOI rec­og­nizes the im­por­tance of ho­tels and ac­com­mo­da­tions in the value chain of the tourism sec­tor. We have wit­nessed the ca­pa­bil­ity of the Philip­pines to stage in­ter­na­tional events. No won­der, in the midst of the pro­lif­er­a­tion of global ho­tel chains in major cities, our lo- cal ho­tel devel­op­ers are also ex­pand­ing ag­gres­sively,” said Reyes in a state­ment.

“There is a strong de­mand for more qual­ity ac­com­mo­da­tions not only from tourists but also busi­ness trav­el­ers, for­eign con­sul­tants and ex­pa­tri­ates who tem­po­rar­ily re­side in the coun­try,” she said.

BOI has part­nered with the De­part­ment of Tourism (DOT), the Philip­pine Ho­tels Own­er­ship As­so­ci­a­tion (PHOA) and the Philip­pine As­so­ci­a­tion of Con­ven­tion/Ex­hi­bi­tion Or­ga­niz­ers and Sup­pli­ers Inc. (Paceos) in craft­ing the road map.

Global com­pe­ti­tion

Both road maps, as part of the larger tourism in­dus­try, seek to en­hance the in­dus­try’s com­pet­i­tive­ness to con­trib­ute more to in­clu­sive growth.

“We hope to im­me­di­ately con­vene the sec­toral work­ing groups for the two in­dus­tries and start on the im­ple­men­ta­tion of the road maps,” said BOI Ex­ec­u­tive Di­rec­tor Ma. Co­ra­zon Halili-Di­chosa.

She noted that they in­tend to pursue a proac­tive and tar­geted ap­proach to ad­dress con­cerns in close part­ner­ship with the rel­e­vant as­so­ci­a­tions, academe and other gov­ern­ment agen­cies.

“We hope this will build your in­dus­try’s global com­pet­i­tive­ness while also help­ing lo­cal stake­hold­ers to com­pete on equal foot­ing with the rest of our ASEAN neigh­bors,” Di­chosa said.

The ho­tel sec­tor and Mice in­dus­try have been iden­ti­fied by the DOT as among the main tourism com­po­nents in the Na­tional Tourism De­vel­op­ment Plan (NTDP), which seeks to in­crease for­eign tourist ar­rivals to 12 mil­lion and do­mes­tic trav­el­ers to 90 mil­lion by 2022.

Tourism-re­lated in­dus­tries ac­counted for 8.6 per­cent of the coun­try’s gross do­mes­tic prod­uct (GDP) in 2016, ac­cord­ing to fig­ures re­leased by the Philip­pine Sta­tis­tics Au­thor­ity (PSA).

It con­trib­uted P1.245 tril­lion last year, up by 13.7 per­cent from 2015’s P1.09 tril­lion. Em­ploy­ment in tourism was es­ti­mated at 5.2 mil­lion in 2016, ac­count­ing for 12.8 per­cent of the to­tal na­tional em­ploy­ment fig­ure.

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