Cebu Pac to fly to Melbourne

Cebu Pacific is optimistic that the upcoming launch of its direct service between Manila and Melbourne will further boost its market share in Australia on the back of competitive fare offerings for both passengers and cargo. Cebu Pacific is set to commence operation of its thrice-a-week Manila-Melbourne-Manila service on Aug. 14.

“Bookings for our Manila-Melbourne-Manila service are healthy. The bookings comprise of travelers who want to visit Melbourne and Filipino-Australians who want to visit friends and relatives in various parts of the Philippines. Cebu Pacific fares between Manila and Melbourne start as low as P9,539— about 60 percent lower than prevailing fares of other airlines. We’re thrilled to extend the Cebu Pacific effect to Melbourne,” said Candice Iyog, vice president for marketing at Cebu Pacific.

Melbourne is the second destination of Cebu Pacific in Australia following the launch of its direct Manila-Sydney route in 2014.

Australia is also one of the top sources of tourist arrivals in the Philippines, with over 120,000 Australians visiting the country in the first five months of 2018 alone. The Philippines is fast gaining popularity among Australian travelers as a holiday destination, rivaling Bali and Thailand. Moreover, the direct route between Manila and Sydney has enabled more Filipino-Australians to visit the Philippines frequently.