Sun.Star Cebu

‘Trese’ creator: ‘Excited’ for Netflix version

- This writer joined over 200 of Asia’s press members to cover the event which included special announceme­nts for upcoming shows and exclusive previews of never-beforeseen content which Netflix is promoting. LUIS A. QUIBRANZA III laquibranz­a@sunstar.com.ph

Reed Hastings is an entreprene­ur, innovator and visionary all rolled into one. Hastings is the chief executive officer of Netflix—the world’s leading internet entertainm­ent service—which he started back around two decades ago. Unknown to some, the brand did not start out as a streaming service.

“Twenty years ago, when Ted (Sarandos) and I were working on Netflix, the internet was not fast enough to do streaming. So what did we do? We built a DVD-by-mail business. And 20 years ago, Ted and I would go down to Walmart and buy a hundred DVDs, 50 DVDs of each title, and then back in our offices we’d be mailing out these DVDs to people. We were like an Amazon and Blockbuste­r kind of combinatio­n, [exclusive] only in the US.” Ted Sarandos is currently the company’s chief content officer. And currently, Netflix is no simple business with 130 million paid membership­s in over 190 countries.

Over the weekend, Netflix hosted its “See What’s Next” event over at Marina Bay Sands in Singapore. Netflix has been doing its “See What’s Next” events since 2016, but last weekend’s event was its first in Asia.

Staying true to Netflix’s vision of capturing a truly global audience, the brand announced commission­ed projects coming out from some of the biggest countries in Asian filmmaking—Japan, Taiwan, Thailand, India and South Korea. US produced content was also very well represente­d at the event with talents from shows “House of Cards,” “Narcos: Mexico,” “Mowgli” and “The Umbrella Academy” present. Another highlight of SWN: Asia was the first-ever screening of the first non-scripted Netflix Internatio­nal Original from South Korea— ”Kingdom.”

Netflix also announced five new Anime titles that are Netflix Originals: “Pacific Rim,” “Altered Carbon,” “Cagaster of an Insect Cage,” “Yasuke” and “Trese.” “Trese” is based on the Philippine graphic novel by the same name, created by Budjette Tan and Kajo Baldissimo. It is set in the city of Manila where mythical creatures of Philippine folklore live in hiding among humans, and Alexandra Trese finds herself head to head with these supernatur­al beings.

“We are extremely excited that ‘Trese’ will be adapted into an animated series by Netflix. ‘Trese’ has always been our love letter to Philippine myth and folklore and now we get the chance to share it with the world. We’re even more thrilled that Jay Oliva is going to be our director since he’s worked on a lot of our favorite animated movies. Of course, this was all made possible by Tanya Yuson and Shanty Harmayn of BASE Entertainm­ent, who saw the potential in ‘Trese’ so many years ago,” Tan shared over an online interview.

As the two-day event came to a close, the filmmaking industry in Asia got a little a taste of the future, as Netflix committed itself in becoming an entertainm­ent hub of truly global content for a global audience. As Hastings would put it, the internet changed how people consumed entertainm­ent, and Netflix was right there at the right moment, delivering content that can now be enjoyed ondemand, personaliz­ed and truly worldwide.

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