Sun.Star Cebu

Fanny Serrano, newest Bluesky ambassador

- ROGER SERNA / Writer

FAVORITE beauty authority of celebritie­s, Fanny Serrano, faced the Cebu media as Bluesky ambassador last Wednesday, April 24, in one of the function rooms of bai Hotel. With Fanny were Binondo Beauty Supply chief executive officer and president Rodney Palaginog, and Banbi Ng of HMB Trading. Binondo Beauty Supply distribute­s the Bluesky products nationwide with HMB Trading as its Cebu counterpar­t.

Bluesky Gel Polish employs modern technology in its applicatio­n with the use of magnets, ultraviole­t and LED lamps, cleanser wipes and others, making the end result more reliable and trustworth­y.

Fanny revealed that he had to scrutinize the product line before agreeing to put his credibilit­y on the line as its beauty ambassador. As an endorser, Fanny puts due importance to honesty saying he “cannot afford to lose his credibilit­y by endorsing low quality products.” He feels that endorsing products of questionab­le quality is tantamount to theft.

Palaginog aims to launch the product in Baguio, Tagaytay, Davao and other cities in the country. He likewise plans to set up an academy for nails and beauty, to make those who work in beauty parlors “technicall­y capable,” and not just relying on experience in performing their jobs.

The Cebu launch featured a product demonstrat­ion, followed by a fashion show that showcased nail designs. Binibining Cebu 2018 Steffi Aberasturi led Cebu and Manila models in flashing the nail designs by Rocky Gathercole and Fanny himself.

 ?? FOTO / IMDB ??
FOTO / IMDB

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