Sun.Star Cebu

Tell a story with Royal Gem

- MONICA R. LOPEZ / Writer ARNI ACLAO / Photograph­er

JEWELRY brand Royal Gem celebrated another milestone with the opening of its 34th boutique store last April 27.

Guided by the philosophy of telling a story through jewelry, Royal Gem, establishe­d in 1982, continues to provide such elegant pieces of gold, diamonds, gemstones and South Sea pearls that its patrons can wear with pride and as a form of self-expression. Celebratin­g the occasion together with the guests was actress, writer, painter and Royal Gem’s own muse Heart Evangelist­a Ongpauco-Escudero, whose personalit­y and sense of style fits perfectly with the brand. Their collaborat­ion, RoyalGem X LoveMarie, was on display at the store.

“I love it because this is something that I love to do. I love accessoriz­ing. I love styling my outfits. And with Royal Gem, I have so much options to choose from,” said Heart, who shared further of her fondness of mixing and matching different pieces both old and new. When thinking up of jewelry designs, she said “the ups and downs” of life and “traveling” inspire her.

Royal Gem patrons can enjoy special discounts with its Mother’s Day sale until May 12.

Royal Gem’s designs are made with the fusion of timeless fashion with a modern take that’s made for women who exude style, versatilit­y and are truly one-of-a-kind. With its varied selections, one can tell a story or express oneself in so many ways; as seen by the many pieces showcased at its newest store. Find Royal Gem at the ground level of Ayala Center Cebu.

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