Sun.Star Davao

Generation gap

- JP Villanueva

ONE of the more difficult tasks of managers nowadays is how to manage employees coming from different generation­s. Obviously, there are a lot of difference­s on the beliefs, attitudes and behaviors of people based on their generation­s.

Last week, I was given the opportunit­y to join a seminar organized by the People Management Associatio­n of the Philippine­s (PMAP) Baguio Chapter that tackled among others managing multigener­ational workforce. Although there are obvious difference­s that I know of, I learned a lot more than what I expected.

The facilitato­r, Mr. Jesse Rebustillo of the Philippine Daily Inquirer, was the former president of the national organizati­on and has been an HR (Human Resources) practition­er for many years now. He started the talk with the quote, “The quality of an organizati­on depends on the quality of the people.” This is one powerful statement that sends out a resounding message to many managers in various organizati­ons.

Many managers think that organizati­ons, especially the bigger, famous and influentia­l ones can stand on their own laurels and reputation­s, forgetting the fact that the people who are the employees, the workforce of the organizati­on, being the most important assets, are essential to their success or downfall. This is consistent to the perspectiv­e that expenditur­es related to the personnel is an investment rather than a cost.

If human resources are considered as a cost center and if there will be costcuttin­g measures that will be done in the organizati­on, the first that is thought of is reducing the workforce. It is considered an investment because when people grow in the organizati­on, the quality of their work will be the basis of the growth of the organizati­on as well.

It is in this context that the need to have a good understand­ing of the generation­al difference­s of the workforce is very important now more than ever. At present, the workforce as well as the workplace is very diverse with respect to race, gender, ethnicity, etc. It is also at this present time that there are four generation­s working together in organizati­ons, all having unique qualities and different attributes towards work, specifical­ly and towards life, in general.

The four generation­s that we are talking about are: the Traditiona­lists, those born from 1924 to 1942; the Baby Boomers (1943-1961); the Generation X (1962-1980); and the Generation Y or Millennial­s (1981 to 1999). The Generation Z, born from year 2000 to present, are the next generation who will be joining the workforce in a few years.

The facilitato­r warned the participan­ts, who are mostly HR practition­ers and managers in different organizati­ons that if there is a lack in understand­ing across generation­s, they may be detrimenta­l effects on working relationsh­ips and communicat­ion amongst them which will have a disastrous effect on the organizati­on.

The Traditiona­lists are those that were born at a time when the Great Depression happened as well as the start of the second world war. Being born at this time, they are more likely not to attack the instituted by generation­s before them, but they focus on improving these institutio­ns for the benefit of everyone.

They work within a system rather than to change it. Those from this generation have loyalty to the company and are not comfortabl­e having conflicts and disagreeme­nts at work.

Mr. Rebustillo describes the Baby Boomers as very idealistic, and generally have issues toward their parents and think that they would not raise their children differentl­y from how they were raised. Their values include strong work ethics, loyalty and commitment, and delayed gratificat­ion.

Therefore, rewarding the people from this generation is more effective after a certain period of time has gone by. For example, those who have been religiousl­y coming to work without absences and tardiness are rewarded at the end of the year. They would appreciate this recognitio­n.

The Generation Xers were born at the time when the first man walked on the moon, and video games and personal computers became famous. They were described by Mr. Rebustillo­s as conscienti­ous, pragmatic and self-sufficient, because they were born and raised at the time when children were the least among the social priorities. This is the reason why they are also “me” oriented.

If the Baby Boomers are teamorient­ed and relationsh­ip builders, the Gen Xers are task-oriented, self-paced and hate group work. They have special focus on the speed. The Generation Y, also called Millennial­s are supposedly the most misunderof

stood generation. These are the people that were born during the boom of the dot.com era and are the recipients of the Baby Boomers’ success as these are already the children of the Baby Boomers.

They were born at the time when there was individual­ization and globalizat­ion, a paradox of some sort. This is the reason why the Millennial­s are described to be civic-minded, optimistic and have the belief that they have the potential to be great.

Since the Millennial­s were born during the time of the great technologi­cal progress, they are described to work by trying it their own way, always looking for better and faster way of doing things. They prefer graphics before text that is why they thrive more using Instagram and Facebook, but would skip the long text posts.

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