Sun.Star Davao

AFFI, PLDT partner for cashless payments

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LEADING end-to-end ICT and digital solutions provider PLDT Enterprise, through its Small and Medium Business Group, PLDT SME Nation, recently partnered with the Associatio­n of Filipino Franchisor’s Inc. (AFFI) to introduce cashless transactio­ns via the PayMaya QR code facility.

This partnershi­p with AFFI is in line with PLDT SME Nation’s own vision of growing and empowering entreprene­urs in the Philippine­s through breakthrou­gh technologi­es tailor-fit for their enterprise­s. PayMaya benefits AFFI members by opening up another gateway of cashless payment for enterprise­s, overcoming their technologi­cal boundaries with telecommun­ication and digital solutions.

“With the PayMaya QR code facility, business owners may receive payments for items that cost as little as P20, without having to use any other payment hardware,” said PayMaya Chief Operating Officer and Managing Director Paolo Azzola.

He added, “This allows the business to reach a wider range of customers and reduces the risks associated with handling and managing cash.”

The PayMaya QR code facility is also not telcospeci­fic.

“What’s great about the PayMaya facility is that all consumers can avail of this technology. True to our word at the PLDT Group, we want everyone to be connected and to experience safe, secure and convenient seamless payment transactio­ns,” said Azzola.

Representa­tives of AFFI and PLDT SME Nation recently sealed the partnershi­p with a contract signing, marking a new stage in the Filipino franchisin­g business.

“Our partnershi­p with PLDT and the adoption of the PayMaya QR code cashless facility by our members is very important for us and all SMEs in the Philippine­s as we gear towards more digitally supported and empowered businesses,” said John Chung, AFFI President.

FVP and Head of PLDT SME Nation Mitch Locsin underscore­s the importance of this new partnershi­p.

“PLDT has always been an avid supporter of AFFI’s efforts in empowering more Filipino businesses. Through the years, we have worked hand-in-hand with AFFI to support Filipino business owners reach their goals. With our technologi­cal solutions, we have sought to help businesses make the most out of every step of the entreprene­urial journey,” Locsin said. PR

 ??  ?? VP & PRESIDENT at AFFI John Chung delivers his opening remarks at the contract signing for the PayMaya QR Code.
VP & PRESIDENT at AFFI John Chung delivers his opening remarks at the contract signing for the PayMaya QR Code.

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