Pioneer launches t-shirt design contest
Through the years, Pioneer has been reaching out to Colleges and Universities around the country through campaigns that focused on heightening the appreciation for Philippine Arts and spreading the positive message of insurance among millennials.
This year, in collaboration with Graphic T-Shirt design powerhouse Team Manila, Pioneer launched the Graphic T-Shirt Design contest entitled, “Big Heart” – inspired by the random acts of kindness of Filipinos.
The Big Heart Graphic TShirt Design Contest was an opportunity for students to showcase their talent and creatively challenge themselves to give their best and learn from fellow artists from other colleges and universities.
The competition drew more than 150 designs from students nationwide, and was even promoted on social media, including Facebook, YouTube, Instagram and Twitter. Entries were then screened by seasoned graphic designers from the creative teams of both Pioneer and Team Manila, together with an independent, award-winning art director.
The public was invited to vote online for the designs they liked the most. Winners of this competition shall receive up to P50,000 in cash prizes and over P100,000 worth of insurance coverage from Pioneer.
The top three Big Heart T-Short Designs will be available for purchase starting March 1, 2018 through Team Manila’s online store, Suez & Zapote Gallery, and Lazada. The designers will get to earn from every shirt sold bearing their design. PR