Smart CSR programs win big at Anvil Awards
FOR helping improve the daily lives of these Filipinos through its corporate social responsibility programs, Smart Communications received several awards, including two top citations, at the 53rd Anvil Awards.
Organized annually by the Public Relations Society of the Philippines, the Anvil Awards is considered the Oscars of public relations in the country.
In a ceremony held recently in Taguig, Smart won the Grand Prix Award for having the highest number of Gold Anvils this year. The company also got the Grand Anvil recognition for Shine OS+ (Secured Health Information Network and Exchange), an electronic medical record (EMR) system that enables health facilities to provide faster and better service to their patients. The Grand Anvil is given to the most outstanding PR program of the year.
An open system, Shine OS+ also allows developers to create plugins addressing the various needs of health workers. Among the plugins created are a system that automates the sending of reminder SMS to diabetes patients.
Dr. Clemencia Bondoc from the Zarraga Rural Health Unit in Iloilo, a Shine user since 2011, said, “We owe the improvement in the public health system to technology. The breakthrough in EMR made our workload lighter and helped address the lack in manpower. We’ve been using this Smart innovation for more than five years. With a single click of a button, the patient’s record is already there so we get to serve more patients, and they go home satisfied with the services.”
Meanwhile, the following Smart CSR programs each won a Gold Anvil:
Learning as One Nation, an effort to help improve the Department of Education’s Arabic Language and Islamic Values Education (Alive) program in General Santos and Sarangani. Smart is helping develop an app that teaches Arabic language and values, while promoting independent learning among Alive students through the Dynamic Learning Program created by Ramon Magsaysay Awardees Dr. Christopher Bernido and Dr. Ma. Victoria Carpio-Bernido.
School-in-a-Bag, a learning package donated to public schools in remote areas without electricity. The donation includes a solar panel, mobile devices, digital educational content, teacher training, and monitoring.
TNT Tropang Ready Caravan, which inculcates disaster preparedness among college students and encourages them to promote preparedness in their respective communities
These CSR programs won a Silver Anvil each: Doon Po Sa Amin Storytelling Caravan which promotes local storytelling for Filipino children; Smart Millenniors which engages the youth to guide their elders on the use of mobile devices and the internet; Smart Techno Cart, a donation package similar to the School-in-a-Bag that targets more urban communities and contains more devices; and the SWEEP (Smart Wireless Engineering Education Program) Awards which encourages students to create innovations solving real problems.
More information about Smart’s CSR efforts can be found in the Smart Communities Facebook page, which also won a Silver Anvil.