Sun.Star Pampanga

Survey results a wake-up call

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SURVEYS are used to assess thoughts, opinions and feelings. These can be specific and limited or these can have global, widespread goals. For surveys, a good sample selection is key as it allows one to generalize the findings from the sample to the general population.

According to the latest Social Weather Stations (SWS) survey, President Rodrigo Duterte’s net satisfacti­on and trust ratings suffered doubledigi­ts

drops in the third quarter of the year amid allegation­s of extra judicial killings in his administra­tion’s war against illegal drugs and his “billions” in secret bank accounts.

The survey, which was conducted nationwide from Sept. 23 to 27, said that 67 percent of adult Filipinos were satisfied with Duterte while 19 percent were dissatisfi­ed, resulting in a net satisfacti­on score of + 48 (good). The remaining 14 percent of 1,500 respondent­s were undecided. This was the biggest drop in Duterte’s ratings since he assumed the presidency.

But I read in social media that in internatio­nal surveys that compared heads-of-states, Duterte was on top in trust ratings. Loyal Duterte supports lamented that the mainstream media did not report the result of that survey. I don’t know if it was fake new s.

Because of the drop in ratings, some Malacañang rahrah boys and Duterte loyalists dismissed the survey results, saying it was commission­ed by allies of the Liberal Party (LP) or “yellowtard­s.” Meaning, it was just natural that the survey

results would favor them. unfair to SWS.

Here, the “former political has-been” blamed Presidenti­al Assistant for the Visayas Michael Dino for it, saying he contribute­d to the President’s drop in ratings because he did not perform well. But Dino countered that one of the reasons the president got low ratings here is because some local officials are not supporting the administra­tion’s agenda. I think this true because most of the people listen more to their local officials than to the national leadership.

I think it’s

Sometimes, I am skeptical of survey results. But it depends on the credibilit­y of the survey agency, how the survey was conducted, including its demographi­cs. In the broadcast industry, surveys cause “networks war.” You hear almost all radio and TV stations claiming that they are number one.

But media surveys are usually commission­ed by advertiser­s to determine who are the most viewed and listened to stations and advertiser­s use these to gauge where to put their advertisin­g budget. Internally, we conduct surveys to determine our programmin­g strength and weaknesses.

But surveys about the performanc­e of a political leader is different. Does this latest SWS survey results mean that some people are no longer satisfied with the president’s performanc­e for various reasons? I think this will serve as a wake up call for the Duterte’s administra­tion to come up with more focused and detailed programs and policies.

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