True Collars – and Other Details
Over the weekend, representatives of the Ascot Chang custom menswear label were in town for scheduled one-onone sessions with Cebu’s fashion-sensitive gentry. Held in Ascot Chang at the first level of Rustan’s Ayala Center Cebu, the session was part of Rustan’s lead-up highlights to its forthcoming anniversary celebration.
Lincoln and Justin Chang, the general manager and deputy general manager of Ascot Chang, respectively, led the sessions. The young executives shared tips and suggestions on how to look one’s best – discussing about posture and accessories, and how these can make or break the look. They also mentioned the history and tailoring traditions that set the Ascot Chang brand apart from the rest.
When Ascot Chang Chi Bing, the grandfather of Justin and grand uncle of Lincoln, opened his first tailoring ship in Kimberly Road in Hong Kong in 1953, he did more than set the foundations of a label that tailors clothes in traditional Shanghai conventions: he saw to the making of one of the world’s long-running premium menswear and tailoring- house brands.
Having luminaries like former US presidents and Hollywood celebrities a part of its global client portfolio, the brand proudly stands alongside other globally renowned premium menswear labels –for tailoring suits and dress shirts with high stitch counts, stiff collars and clean seams.
By this tradition, Ascot Chang has established a reputation in the making of suits and dress shirts that are tapered fit, characterized by semispread collars and a trimFresh to-the-body base, making the suit comfortable and form flattering to wear. It implements single-needle French-style seams with 22 stitches per inch in its