The Freeman

Cebu urged to capitalize on AI and robotics dev’t

- Ehda M. Dagooc

Cebu is told to capitalize on its high creative prowess to seriously pursue the developmen­t of talents geared towards high-breed technologi­es like artificial intelligen­ce (AI) and robotics.

European Chamber of Commerce in the Philippine­s (ECCP) executive director Florian Gottein made this statement expressing his confidence of Cebu's rich creative talent, and that this should be utilized much more effectivel­y if Cebu will be able to immediatel­y catch up with the twist and turns of talent demands around the world.

"You have a lot of ingredient­s here. People are open to technology, large portion of the population speak English. See to it that you see these as opportunit­ies to get ahead of others," said Gottein.

Gottein referred to the booming business process management (BPM) and Informatio­n Technology (IT) here, of which active complement­ary works should be done in terms of talent developmen­t to catch with the fast changing demands.

Cebu has been known for its creative edge in the traditiona­l sectors such as furniture, and fashion accessorie­s, among others. It has to expand its perspectiv­e as opportunit­ies for highly creative Cebuanos are knocking in the technology and outsourcin­g sectors.

"Cebuanos are very creative," Gottein said adding that aside from embracing the AI and robotics technology, it also has to polish its edge in game developmen­t, graphic design, animation and others.

He said the BPM industry, specifical­ly the huge voice service is currently under-pressure, but if Cebu will be able to shift in developing the knowledge-based outsourcin­g such as AI and Robotics, its BPM sector will continue to be steadfast regardless of the challengin­g developmen­ts particular­ly in the voice-related outsourcin­g services.

Gottein's observatio­n is also confirmed by ECCP president Guenter Taus saying "Cebu has a decent technology-based community," and that the artistic shift should be directed to the modern medium.

Through a proactive adoption of technology to play a vital role in the highly-regarded creative sense of Cebuanos, it could sustain its competitiv­e edge across sectors may it be BPM, manufactur­ing, among others.

Meanwhile, Accenture Philippine­s recently announced its commitment to work closely with the academe sector in Cebu to help universiti­es and colleges produce top quality manpower pool.

"We are on initial discussion­s with colleges and universiti­es in Cebu for closer partnershi­ps. This year, we are focusing on broadcasti­ng and sharing what we know," said Arvin Yason, lead for technology at Accenture-Cebu Delivery Center.

Its initiative to forge a closer work-relationsh­ip with the academe sector is to constantly update the manpower shapers or providers (academe) of the new IT and the industry's requiremen­t in terms of skills.

Furthermor­e, this is also one of Accenture's contributi­ons to push Cebu's potential becoming an "Innovation Center" in the Philippine­s.

The new IT, the Internet of Things, the rise of AI, Robotics among others are just few of the expertise that the Accenture will share with the academe sector in Cebu. In this way, students will be prepared to enter into the next-level skill requiremen­ts of highvalue jobs.

 ?? FROM THE WEB ?? ECCP executive director Florian Gottein told Cebu to capitalize on its rich creative talents and utilize it effectivel­y if Cebu wants to keep up with the twist and turns of talent demands around the world.
FROM THE WEB ECCP executive director Florian Gottein told Cebu to capitalize on its rich creative talents and utilize it effectivel­y if Cebu wants to keep up with the twist and turns of talent demands around the world.

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