The Freeman

CLI: Cebu condo market still viable

- Ehda M. Dagooc Staff Member

Cebu Landmaster­s, Inc. (CLI) chief executive officer Jose Soberano III said that the condominiu­m market, specifical­ly in Cebu, is far from being saturated stressing that the "glut is not (yet) felt in Cebu."

Soberano added that in fact, developers have the whole world as a market for condominiu­ms.

"There is so much potential sprouting. Condo living can still be very much around," said Soberano in reaction to the recent pronouncem­ent made by property analyst Erique Soriano, saying the market for condominiu­m in Cebu is already exhausted.

For middle to economic residentia­l units, both in vertical and horizontal projects are still attractive in the Cebu market, said Soberano at the sidelines during the formal topping off ceremony of his company's 17-story Casa Mira Towers in Labangon, with 798 residentia­l units already sold out.

Soberano on the other hand, agreed with Soriano that only those developers that are able to build their brand names properly and built their credibilit­y in the market will be able to reap the discrimina­ting but active property buying market.

Soriano, a professor and program director for real estate at the Ateneo Graduate School of Business (AGSB), said the warning signs of condominiu­m over-supply in Cebu, is obviously here.

Three years ago, the condominiu­m inventory in Cebu hovered from 7,000 to 8,000. Today the market is flooded with awash inventory and Cebu has breached the 15 thousand to 17 thousand residentia­l condominiu­m up for sale.

There are several signs of an exhausted or a market which is on the verge of over-supply danger, this include; when sales velocity are no longer as robust as before; when buyers are mostly coming from outside Cebu, (as far as Mindanao); and when the breadwinne­r market — OFWs are no longer buying because they already bought one or two units.

The publicly-listed CLI on the other hand, is experienci­ng otherwise, in fact it is seeing good and sustaining demand in the long term.

"Due to the success of Casa Mira Towers — Labangon and the continuing demand for these affordable living spaces, we will soon launch Casa Mira Towers — Guadalupe. A fifth of Casa Mira series that offers the same features and convenienc­e in another prime location," Soberano added.

 ?? FILE PHOTO ?? Cebu Landmaster­s, Inc. CEO Jose Soberano III said condo glut is still unlikely in Cebu and with all developmen­ts happening in the province, condo living can still be very much around.
FILE PHOTO Cebu Landmaster­s, Inc. CEO Jose Soberano III said condo glut is still unlikely in Cebu and with all developmen­ts happening in the province, condo living can still be very much around.

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