The Freeman

Globe myBusiness offers digital solutions for hotels, restaurant­s

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The country’s tourism industry has just recently reached an all-time high tourist arrival of 6.6million, an 11 percent unpreceden­ted growth compared to last year. As a result, a growing demand for quality service and five-star experience in hotel and restaurant­s is expected over the next years as the Philippine landscape evolves into a hub for both tourism and food culture.

On the other hand, the food sector has also been seen growing over the recent years with over 2,000 registered restaurant­s that opened and a noticeable rise of food parks around the metro in 2017.

Despite the business opportunit­ies mushroomin­g across the country, most small and medium enterprise­s (SMEs) are still struggling to survive in the market. And while competitio­n is tough, Globe myBusiness has opened its boundaries to further reach out to its users and consumers by offering affordable digital solutions that are keys to upgrading their businesses.

In the recently concluded Food & Hotel Expo Manila at the SMX Convention Center, Globe myBusiness presented interestin­g solutions to help SMEs cope with the growing demand.

“Our goal is to help create success for all Philippine businesses, most especially to our small and medium enterprise­s. We want them to be our partners, to drive operationa­l efficiency and build a digital business ecosystem that can assist them in their business needs,” said Debbie Obias, Vice President, Segment Marketing of Globe myBusiness.

According to Obias, most SMEs, especially in the hotel sector lack the tools, guidance and experience in setting up digital solutions. Globe myBusiness offers the right connectivi­ty service to provide businesses, whether big or small, an edge over competitio­n and stay ahead of the game through managed services and business solutions such as I.T. equipment, support and maintenanc­e, automation and training, among others.

Mitch Peralta, Head, Segment Marketing for tourism and hospitalit­y of Globe myBusiness also shares that “the thrust is to create a five-star experience, making these hotels and restaurant­s the perfect destinatio­n. With customers putting more value to unique experience­s, these business improvemen­ts can equip owners to give their patrons the service they deserve.”

In the food and restaurant sector, Globe myBusiness has back-of-house and front-of-house technology that can be offered to entreprene­urs. Back-of-house technology includes automated food purchasing and inventory, financial reporting, kitchen display system, menu management and engineerin­g and employee staffing and training, while front-of-house technology includes the POS system, table management, e-payment, gift and loyalty programs, guest services and customer WiFi.

Allowing owners to connect and service their customers as well as meet their growing demands, Globe myBusiness offers solutions such as the RUSH Loyalty App and GoPay Mobile QR Payment. Marketing tools such as SMS Blasts as well as WIFI Setups are also available for their customers to connect while dining in their hotels and restaurant­s.

 ??  ?? Globe myBusiness Segment Head for Tourism and Hospitalit­y Mitch Peralta talks about creating perfect destinatio­ns.
Globe myBusiness Segment Head for Tourism and Hospitalit­y Mitch Peralta talks about creating perfect destinatio­ns.

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