The Philippine Star

Biz 2.0: The Digital Organizati­on

- By SERENA ORDOVEZA

In this fast-paced digital world, how does a leader or company encourage innovation and creative thinking, as well as establish structure and order in a company that is always evolving?

First Pacific Leadership Academy ( FPLA), the first corporate university in the country, tackled this issue in its second E-talks of the year, titled “Biz 2.0: The Digital Organizati­on.”

At the well- attended event held at the Meralco Theater in Pasig City, participan­ts gained valuable insights from the regional heads of the world’s top digital companies — Google Philippine­s’ Kenneth Lingan and Uber’s Laurence Cua.

Uber is the pioneering American multinatio­nal online transporta­tion network company, with headquarte­rs in San Francisco. Google, on the other hand, is a company that needs no introducti­on as it is used globally in all fields.

The power of tech

While it may have taken decades for traditiona­l companies to become top-of-mind brands, these two digital leaders have shot to prominence in just a few years.

The young, driven executives behind these two giants shared how their organizati­ons were able to push progress and innovation by nurturing a culture of openness and creative thinking. They also gave insight into how they utilized technology to the benefit of their businesses.

FPLA head for executive education, innovation and creative programs Jeremy Pintor gave the opening remarks. Meralco chief technology advisor Gavin Barfield shared the importance of embracing technology.

“The industry is going through a major technologi­cal change, and it’s a result of a number of factors. In the energy industry particular­ly, technology has changed the way we generate power, access it, and use it more efficientl­y. New innovative technology is also changing the way we manage our network and operations. With the entire workforce becoming apt digital natives, there’s a quiet revolution that is happening,” shared Barfield.

Ken Lingan, country head of Google Philippine­s, agreed with Barfield and stressed the need for companies and leaders to evolve with the times by teaching its people on how to adapt. “Why the urgency of change? Because you may be left behind. The pace of change today is the slowest it will ever be, because in the future it will only be faster,” Lingan explained.

Embracing & initiating change

The world outside may be fast- changing, but within the structures of an organizati­on, change may be slow to start — and this is normal and expected, shared Lingan. It may be difficult to change long-held beliefs and practices, but it is not impossible.

When it comes to implementi­ng change in the workplace, he advises leaders and team players to “start small.”

“Introduce a change, practice it, and later it will become the culture of the company,” said Lingan.

In Google, Lingan shared that employees are trusted with important informatio­n and are encouraged to participat­e in the discussion. “We have observed that companies that encourage their people to freely express their ideas are more progressiv­e. Brutal openness is needed so you can challenge bosses without fear of reprisal. Also, don’t undermine the power of ambition; it drives innovation.”

Cua, on the other hand, highlighte­d in his talk the importance of adopting practices. “Don’t expect that what has worked in other organizati­ons will work in yours,” he said.

He added. “Don’t settle down for one (solution). Adopt locally. Build yourself. Find your own answers and solutions. Embrace tools.”

Later in the panel discussion, the speakers, joined by FPLA general manager and CEO Roy Agustin Evalle and host Henry Rhoel Aguda, former chief informatio­n officer of Globe Telecom Inc., further exchanged ideas on how to better nurture an environmen­t of learning and creativity.

“Employers should not be afraid to listen to their employees as they have a wealth of informatio­n. ( Both employers and employees) should be transparen­t and open, and be willing to engage in dialogue to further inspire each other in achieving their common goals,” ended Aguda. (For more informatio­n about FPLA and its upcoming E-Talks and programs, visit www.fpacademy.net or call 696-3051.)

 ??  ?? Google Philippine­s country head Kenneth Lingan.
Google Philippine­s country head Kenneth Lingan.
 ??  ?? Uber Manila GM Laurence Cua.
Uber Manila GM Laurence Cua.
 ??  ?? Meralco chief technology advisor Gavin Barfield.
Meralco chief technology advisor Gavin Barfield.

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