Avon raises 130 million steps for breast cancer
Men and women of all ages stepped out to join Avon Philippines in its mission to raise 130 million steps at the Grand Download Day last Oct. 9 at the Liwasang Ullalim in CCP Complex.
The event celebrated the launch of the Avon 130 Million Steps app which enables participants to track their steps, and be part of the worthy cause. Avon Philippines general manager Emie Aguilar-Nierves and celebrity ambassador Jennylyn Mercado led the ceremonial app downloading together with the participants.
Emie Aguilar-Nierves explains, “This year, Avon is celebrating 130 Years of Beauty for a Purpose, and we are proud to be a company that fights wrinkles with one hand and fights breast cancer with the other. Here in the Philippines, we are so excited for people to use our mobile app which makes the crusade bigger and more personal than ever before. The more people participate, the more noise we can make, the more people can become aware, ask questions, and be compelled to have themselves checked.”
Avon Kiss Goodbye to Breast Cancer ambassadors and Kapuso stars Jennylyn Mercado and Rocco Nacino also pledged their daily steps to the cause. Jennylyn proclaimed, “This is a fight that I will never get tired of fighting. I am very fortunate to be able to empower my fellow Filipinas through Avon. In many ways, everyone can take part in this journey.”
Rocco’s heart for the cause stems from his admiration for his mother, Linda Nacino, who is a breast cancer survivor. “My mother is my greatest inspiration, and to share this fight with her as well as everyone else would be such an honor and joy,” said Rocco.
Celebrity coaches Jim and Toni Saret joined the event as well, and were sent off for the nationwide Walk of Awareness. As they trek through the Philippines, they will be using the Avon Pedometer App and documenting their journey.