Call for entries to Adobo Design Awards Asia 2017
In this year’s call for entries, Adobo Design Awards Asia asks, “How do you inspire humanity through design?”
This 2017, on its eighth year, the Adobo Design Awards Asia (aDAA) returns with the theme, “Inspiring Humanity Through Design,” this time focusing on the emotional connection that a design can generate. Last year’s theme was, “Designing for a Bold New World,” in which the jury looked for designs that pushed the boundaries of creativity in order to connect to the audience. TBWA Santiago Mangada Puno was the most awarded agency of 2016, winning a total of 17 awards, including the top award, Best In Show for Boysen Colors (Press and Poster category).
A stellar roster of both international and local design luminaries make up this year’s jury, headed by Bruce Duckworth, incumbent D&AD president, principal at Turner Duckworth, and legendary designer. He is joined by Jowee Alviar of Team Manila, Dave Ferrer of J. Walter Thompson Philippines, calligrapher Patrick Cabral (who was also part in last year’s jury), Dan Matutina of Plus63 Design, Robert Alejandro of RAD Design Philippines, Quark Henares of Globe Studios, and Ivan Despi of The Acid House, to name a few.
Adobo Design Awards Asia is a partnership between D&AD (formerly Design and Art Direction) and Adobo magazine. D&AD is a global creative, design, and advertising association celebrating and finest in design and adver- tising. The organization’s professional awards are recognized globally as the ultimate creative accolade, making their participation cement aDAA’s stature as one of the region’s most important creative awards. Adobo magazine, on the other hand, is the Philippines’ premier advertising, marketing, and brand communications magazine garnering an international audience of 80,000.
Duckworth enthuses, “We share the philosophy that we should promote the best work in the world and working together will be key to sharing our vision of creative excellence with a global audience.”
The Adobo Design Awards Asia has over 15 professional categories, an open category, as well as special awards. Deadline for entries will be on March 11.
More information on Adobo’s founders can be found on www.dandad.org and adobomagazine.com. Details on the competition can be found at adobodesignawards.asia.