HIGH HEELS ALL DAY?

Bata is walking tall with the recent integration of Insolia Heels into Bata footwear.

“How many women would love to pick out their favorite high heels come Monday morning instead of the usual ballerinas or sneakers,” says Diana Li, Bata brand manager and Insolia project manager.

Thomas A. Bata identified the need to improve Bata’s high-heel value proposition. And with the support of the Bata Innovation Lab, the team then identified the best available technology to boost the comfort of high-heeled shoes: Insolia. This weight–drift patented technology manages to distribute weight equally between the toe and shoe areas.

The collection features an array of classy pumps, versatile peep-toe booties, and casual chic heels. The Insolia Heels are built into heeled footwear to improve biomechanics, comfort, gait, weight distribution, balance, posture, and stability. With its tagline, “Walk Further, Walk Taller,” Bata Insolia lets women wear heels comfortably all day long.

For more than 120 years, global footwear brand Bata continuously serves as a pioneer of innovative footwear. Bata operates the Bata Innovation Lab which focuses on new technologies, materials, and designs that support shoe comfort features, as well as guarantee fashionforward design.

In the Philippines, Bata has stores at SM Megamall, SM City Bacoor and SM Makati. Bata is also available at SM Stores.

For information, visit Bata Philippines on Facebook, Instagram, and YouTube: @ BataPhilippines. #BataPH #ComfortableWithIt #BataInsolia.

Walk in the park: Walk further and walk taller as Bata integrates Insolia Heels into its footwear collection, available at SM Stores.

Walk on by: Wear high heels all day long with Bata’s Insolia Heels collection.

Peep-toe show: Peep-toe booties for the woman-on-the-go

Red reign: Be the Lady in Red Pumps.