The Philippine Star

Smart takes LTE roadshow to Bataan

- By LOUELLA DESIDERIO

Smart Communicat­ions Inc. has launched the Smart LTE Liner in Bataan to educate more people about the benefits of Long Term Evolution (LTE) technology.

“With the rollout of new LTE sites in the province and the growing demand for LTE products and services, we are rolling out the Smart LTE Liner to provide a refreshing and innovative way to reach our customers,” Smart regional sales manager Leonides Nivado said in a statement.

“Through the Smart LTE Liner, we want to announce that Bataan already has LTE, and we want to show the residents of Bataan what can be done using the network that Smart is putting in place,” he added.

The Smart LTE Liner’s first road trip in Bataan covered Balanga City up to Abucay.

Passengers aboard the Smart LTE Liner learned about the advantages of LTE compared to 2G and 3G, as well as about the basics of data speed measuremen­ts, data consumptio­n and data usage monitoring.

The riders were also able to sample speeds achievable using Smart’s LTE network by conducting speed tests throughout the bus ride.

“We also asked who among the passengers still had non-LTE SIMs and helped them upgrade their SIMs to LTE,” Nivado said.

Gia Palafox, head of distributo­rs’ sales group of Smart said the firm plans to have more road trips for the Smart LTE Liner, to spread the word about Smart’s LTE service to more customers.

After Bataan, the Smart LTE Liner is set to have trips in Tarlac and Zambales soon.

Smart has committed to make LTE available in more areas in the country.

It has already finished its LTE rollout in the country’s top urban hubs Metro Cebu and Metro Davao, in the island resort of Boracay, and in Rizal province.

Smart’s LTE rollout is currently underway in Metro Manila.

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