Clarks opens in SM Aura Premiere and Mall of Asia
Clarks, a celebrated shoe label from the UK, has without a doubt come a long way since 1825. From the brand’s first sheepskin slipper to its iconic line of Originals, there is a reason why Clarks is beloved by men and women from across generations: its value for utmost customer satisfaction.
Having been in shoemaking for decades, Clarks has established itself as a pillar of footwear, constantly innovating while maintaining its standard of excellence.
As fashion continues to change, many labels alter themselves to fit styles and trends. Fashion can be deceiving; labels can overshadow brand integrity and are constantly changing.
The opportunity to appreciate the things we wear is becoming an increasingly rare occurrence. This 2017, Clarks introduces its Autumn Winter Collection.
The Maypearl Boot looks to visibly reveal itself to the wearer. It’s made to be seen clearly, to be felt and to be experienced. A truly authentic product, it begs to be noticed and to be examined.
The contemporary design feels deliberate, from its bold stitching to its traditional fit; its aesthetic tells the story of the brand’s commitment to quality. Crafted with suede and apple-tanned leather, the boot’s longevity is also well considered. The boot is designed to age with grace, slowly taking on the character of the wearer, shaping its fit to the owner and adapting to their nuances.
Clarks has long been an iconic brand in footwear. Through the ever-present Wallabee and
Desert Boot silhouettes, we’ve seen these authentically crafted shoes last through time.
The quality construction and unmistakable authenticity of the new Maypearl Boot allows for a subtle confidence both in the present and a long way into the future.
But Clarks isn’t just all about wearable contemporary style and comfort; they’re also about the complete experience, which starts at each store. Classic, uncluttered and understated, every Clarks store is a reflection of its rich history and modern outlook. Think repurposed benches and stools in warm wood paired with leather buttonback armchairs on slate gray floors and purposely-mismatched lighting fixtures. It’s the perfect embodiment of the British label’s journey from then and now.
This year, Clarks brings the British aesthetic to Bonifacio Global City and SM Mall of Asia. The stores, located at the malls’ second levels, offer a wide range of beautiful, versatile and expertly crafted footwear for men, women, and children, from the well-loved classics to fresh and off-the-moment designs.
With its new Clarks C7+ concept, the evolutionary store design takes the current C7 shop fit to the next level. Around the world, it engages consumers with a new, exciting and improved retail experience. In a modern take on Clarks’ history and heritage, on its archive, craftsmanship and effortless British style, C7+ captures the unfolding Clarks brand story. It reflects its brand identity and moves its brand vision forward. It also showcases its footwear, appealing to its new targets — Timeless Quality man, Stylish and Sophisticated woman — as well as to its core consumers.
Nov. 29 marks Clarks’ store launch at SM Aura that exudes elegance, style, fun and excitement. Clarks takes everyone to London with its enthralling artifacts and a world-class experience of shoe technology. Clarks also opens its revolutionary concept store soon at the Mall of Asia.
Championing effortless style and supreme comfort in its shoe line and stores, Clarks with over 18 stores nationwide, continues to move forward, transcending age and seasons.
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Visit the Clarks stores at the 2/F SM Aura, BGC, Taguig and at the 2/F of Mall of Asia. For more information, like ClarksPH on Facebook and ClarksShoes on Instagram or contact 926-9091 to 95 and 556-0107.