53rd Anvil Awards accepts entries

The Anvil Awards is accepting entries for the most outstanding PR tools and programs that have been implemented this past year.

Now on its 53rd year, the Anvil, organized annually by the Public Relations Society of the Philippines (PRSP), is the highest recognition an organization can receive in the field of PR in the country.

“The Anvil Awards is an important recognition that we give to the most notable PR tools and programs every year,” Owen Cammayo, the awards committee chairman, said. “It is a display of different companies, agencies and individuals who are harnessing PR to help shape a better society and a better country.”

This year, there are 37 categories under PR tools and programs, and six in special categories. Each entry will be carefully screened by a distinguished panel of jurors that consists of respected names from various areas of expertise. Winners who meet the highest standards in their categories will receive either the Gold Anvil or the Silver Anvil Award. The most outstanding PR tool will receive the Platinum Anvil Award, while the most outstanding PR Program will take home the Grand Anvil award. The company with the highest number of Gold Anvils will get the Grand Prix Award.

The Hall of Fame Award will be conferred to an organization that won the Grand Anvil or the Platinum Anvil five times. Aside from this, the public relations agency that garners the highest accumulated points based on the value of each trophy they receive will be named the Agency of the Year.

“We are very excited and confident that this year’s entries will gather the most groundbreaking and innovative PR programs and tools that have helped elevate public relations practice in the Philippines,” Cammayo said.

The deadline for the submission of entries is slated on Dec. 15. For more information, visit www.prsp. ph or like and follow PRSP on Facebook at facebook. com/PRSPofficial.