IABC Philippines names champions of disruptive innovation
15 top-level corporate, government leaders hailed as recipients of CEO Excel Award
They took risks. They innovated. They disrupted….and succeeded.
These are the top-level leaders in government and the corporate world who changed the way their companies and agencies communicate with its audiences through innovative communication strategies and technologies.
In the face of groundbreaking technological changes in communication and how it impacted traditional communication methods and strategies, these corporate and government executives took risks, leveraged their resources and adopted new methods and approaches to propel their respective companies and agencies to a greater level of public awareness that helped it achieve success.
On Monday, Dec. 4, at the Ceremonial Hall of the Marriott Grand Ballroom in Pasay City, 15 of these corporate and government leaders were bestowed with the prestigious CEO (Communication Excellence in Organization) Excel Award by the International Association of Business Communicators (IABC) Philippines, the country’s premier league of communication professionals and practitioners.
Included in the roster of CEO Excel awardees are Security Bank EVP Belen Choa Lim, Citystate Savings Bank Inc. and
BusinessMirror president Benjamin Ramos, Metropolitan Manila Development Authority (MMDA) chairman Danny Lim, Creative Point International Inc. chairman and CEO Dr. Dante Velasco, UDENNA Corporation founder, chairman and CEO Dennis Uy, Jardine Distribution Inc. president Edwin Hernandez, DDB Group Philippines group chair and CEO Gil Chua, and Century Pacific Food Inc. VP and general manager Gregory Francis Banzon.
Also awarded with the esteemed recognition are Resorts World Manila president and CEO Kingson San, Human Rights Victims’ Claims Board (HRVCB) commissioner Lina Sarmiento, Megaworld Corporation COO Lourdes GutierrezAlfonso, Japan Tobacco International (JTI) Philippines Inc. president and general manager Manos Koukourakis, Public Works and Highways Secretary Mark Villar, Grupo Agatep Inc. president and managing director Norman Agatep and Jobstreet country manager Philip Gioca.
Leading IABC Philippines in recognizing these illustrious and intrepid individuals are IABC VP and CEO Excel Awards 2017 chairperson Belle Tiongco, IABC Philippines president Joe Zaldarriaga and IABC Philippines chairperson Kane Errol Choa.
When asked how these business and government executives were disruptive in their respective fields that led to their recognition, Tiongco says, “They are disruptive in a sense that you added something new in the mix such that the market sort of gets confused and stirred, thereby changing the game. For one time or another, they have proven that they can change the game through a project, campaign or initiative.”
Aside from the winners of the CEO Excel Awards, IABC Philippines also named seven communication professionals as inaugural members of the Distinguished Communicators’ Circle, a new citation given to industry veterans and practitioners who made communications their passion and their life’s work.
These seven individuals were Arturo “Art” Cariaga, head of editorial services at 7x7 Art Design Studio Corporation; Chit Arce, executive director of the Philippine Business Center; Cosette Romero, former general manager at FleishmannHillard Manila (posthumous award); Elpi Cuna Jr., consultant for San Miguel Corporation; Veronica “Roni” Merk, president of Laurel Media; Ramon “Bong” Osorio, communication consultant for Dentsu Aegis Network; and Rey Anthony David Jr., president of Great Wall Advertising, Inc.
“These are our veterans, our pioneers; those who, 30 years ago, laid down the foundation so that high standards of excellence, integrity, growth and innovation in the communications industry would be established. Even at that time, these leaders had already made it a point to continue growing and innovating. They even gave us the courage to compete globally and prove ourselves internationally. I think it’s high time that we recognize our pillars and legends,” says Tiongco.
Aside from the CEO Excel Awards, IABC Philippines also bestows annually the Philippine Quill Awards to companies with the best communication programs and strategies, as well as the Philippine Student Quill Awards to students who showed exemplary use of communication skills and strategies in the academe.
The 2017 CEO Excel Awards was made possible with the help of gold sponsor Metro Pacific Investments Corporation; silver sponsor San Miguel Brewery Inc.; bronze sponsors ABS-CBN, Meralco, Petron Corporation, San Miguel PureFoods Company Inc. and Unilab Laboratories Inc.; and media sponsors The ABS-CBN News Channel, iSentia, Adobo Magazine, BusinessMirror, Malaya Business Insight, Manila Bulletin, BusinessWorld and
“They are disruptive in a sense that you added something new in the mix such that the market sort of gets confused and stirred, thereby changing the game. For one time or another, they have proven that they can change the game through a project, campaign or initiative.” – IABC VP and CEO Excel Awards 2017 chairperson Belle Tiongco