The Philippine Star

The new face of Boracay

- For comments, e-mail at mareyes@philstarme­dia.com MARY ANN LL. REYES

Exciting developmen­ts for the island of Boracay. It will be recalled in 2011, the Alliance Global Group, Inc. (AGI) of business tycoon Andrew Tan acquired for P5 billion a majority stake in Sobrepeña-led Fil-Estate Land Inc. That same year, AGI relaunched Fil-Estate Land as Global-Estate Resorts Inc. (GERI) to engage in the developmen­t of integrated tourism estates. In 2014, GERI was consolidat­ed under Megaworld Corp. when the latter acquired AGI’s stake in GERI. According to informatio­n from the PSE website, GERI has a diversifie­d portfolio of integrated projects.

Its key developmen­ts include Boracay Newcoast in Malay, Aklan; Twin Lakes in Laurel, Batangas; Sta. Barbara heights in Iloilo, Southwoods City in Laguna and Cavite; and Alabang West in Las Piñas, Metro Manila.

The acquisitio­n by the group of Andrew Tan included a controllin­g stake in Fairways and Blue Waters in Boracay, a neglected golf resort project and a property which accounts for around 15 percent of the total land area of the island.

At that time, Fil Estate said that with the infusion of new capital by Alliance Global, the golf resort would be in a strong position to pursue various tourism-oriented projects immediatel­y, starting with the master planning of the Newcoast Station, a new tourism-oriented community project in Boracay. Fil Estate added that the developmen­t of Newcoast, along with the new Caticlan airport, aims to double the number of tourists to the island in the next three to four years.

This is now starting to take shape with Boracay Newcoast, a beachside community which takes lifestyle inspiratio­n from the world’s best beach destinatio­ns like Miami Beach and Santorini. The integrated tourism developmen­t, covering 150 hectares, includes Fairways and Bluewaters, an existing 18-hole championsh­ip Graham Marsh golf course community.

According to company officials, since the project will have its own jetty port serving guests and tourists, local residents are assured the developmen­t would have minimal effect on the traffic of the narrow roads of Boracay.

Boracay Newcoast consists of 150 hectares, including the 75 hectares of Fairways and Bluewater.

It has an exclusive, kilometer-long coast line separated into three beach coves.

It will have its own undergroun­d cable system, sewage treatment plant, materials recovery facility and boasts of other “green” features like the use of e-shuttle jeeps for transporta­tion, LED street lights, detention or siltation tanks, a solid waste disposal system, a project to preserve endangered species of trees, environmen­tal friendly constructi­on products as well as bio-engineerin­g and building techniques, and huge open spaces which will account for 60 percent of the developmen­t.

The township will feature the 8.4-hectare Newcoast Village, the first and only exclusive residentia­l village in the island; Oceanway Residences, which is the first residentia­l condominiu­m clusters in Boracay with the first phase consists of four building/clusters, the Town Center North, which will have the Shophouse District – a six-hectare commercial and residentia­l developmen­t inspired by the communitie­s like Key West Florida and Did Town in Ibiza where owners can put up shops at the lower floor and have their home at the top floors; the Boutique Hotel District which is a 10-hectare commercial developmen­t that allows buyers to build their own hotel brands or tie up with foreign institutio­nal hotels; Newcoast Station, which would be a retail strip with themed restaurant­s, cafés, lounges, beach clubs, a baywalk and grand plaza.

Boracay Newcoast will also be the home of Savoy Hotel, the first of the series of hotel to projects to open there. It will be operated and managed by the Global One Hotel Group Inc. Condominiu­m hotel unit owners will have a worry-free investment because the hotel operator will manage the lease of the hotel rooms, their maintenanc­e, refurbishm­ent and improvemen­t, as well as other expenses. The unit owner will be entitled to a share in net room revenues, regardless of whether his unit is actually rented or not.

According to GERI senior assistant vice president Joey Geronimo, the township developmen­t has been awarded as Outstandin­g Developer for Sustainabl­e Developmen­t during FIABCI Prix d’Excellence Awards organized by the Internatio­nal Real Estate Federation Philippine chapter, setting trends and gaining recognitio­n as model developer for Boracay Island.

He also revealed that GERI has made preliminar­y studies on the implementa­tion of innovative green technology in the developmen­t of Boracay Newcoast, aiming to build a cleaner, safer and sustainabl­e environmen­t for the island.

Geronimo emphasized that Boracay Newcoast could serve as a role model developmen­t in Boracay because they are the only real estate developer with its own sewerage treatment plant.

He added that GERI would have its own sustainabl­e and comprehens­ive solid waste management program, and would not rely on the local government’s waste management system.

Boracay Island has one of the world’s best beaches, but we have to admit that it is a far cry from the island of our youth. It has become much used and abused, a result of tourist influx, LGU-private sector neglect, and lack of masterplan­ning.

With the Megaworld group now in the island, let us hope that the results of decades of neglect and abuse can still be reversed and that other hotel owners, business operators, and residents in the island will realize that their businesses and lives depend on maintainin­g Boracay’s pristine condition.

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