Maja 1st Blair Cosmetics endorser

In line with the brand’s continuous expansion this year, local make-up brand Blair Cosmetics has welcomed Maja Salvador (photo) as the newest member of its growing family.

After focusing on direct-selling and online selling for its first year in the market, the Japan-made cosmetic brand specializing in smudge-proof lipsticks and moisturized lip mousse is looking at making its brand fly this 2018.

The Blair Cosmetics team headed by its founder Steffi Blair Ong chose a reliable and relatable face to represent their brand.

“We wanted to be represented by someone who is confident, someone who is beautiful, someone who is hardworking and of course, someone who is a fine representation of a Filipina beau- ty,” she said.

Blair also emphasized that the Wildflower star has also inspired a lot of women, not only those among her generation but also people who are beyond her age.

In keeping up with Blair’s tagline to “Shine in Confidence,” Maja stressed that using cosmetics actually does more than just highlight a person’s asset.

On top of being the brand’s official face, Maja also hopes to collaborate with Blair Cosmetics for her very own mascara line in the future. According to Maja she hopes to call it “Majascara.”

Blair Cosmetics will soon launch new products including a handy mini lipstick line for the perfect day event or nightout and all-coverage pressed powder perfect for getting that fresh glow.