The Philippine Star

Bringing ASEAN mentorship to South Korea

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Even with the Philippine­s’ ASEAN chairmansh­ip over, our efforts to bring mentorship beyond the member-states continues. As founding chair of the ASEAN Mentorship for Entreprene­urs Network (AMEN) and co-chair of the ASEAN Business Advisory Council, I am optimistic we can instill the importance of mentorship not just in the business aspect, but also in all facets of life.

As you all know, we previously launched AMEN in Sydney, Australia. It was our first attempt to bring this legacy project to other parts of the world and we were successful in introducin­g it to our ASEAN dialogue partners in Australia. Just recently, we launched the mentorship program in Seoul, South Korea last June 5. It was part of President Duterte’s three-day official visit to the country.

AMEN focuses on bringing the ASEAN BAC as well as AMEN partner organizati­ons and institutio­ns together in presenting a pool of mentors in the business sector. The group of mentors focuses on business, investment opportunit­ies, issues, and directions in the ASEAN.

With the support of the entire ASEAN BAC, we organized this network with the aim of AMEN becoming a platform for conversati­ons among regional and global stakeholde­rs in the ASEAN Economic Community. These stakeholde­rs are composed of business leaders, entreprene­urs, and individual­s who are considered as thought leaders on topics such as the digital economy, agripreneu­rship and trade and industry, as well as priority sectors on women and youth. By building this ecosystem, these regional mentors would be able to facilitate the scaling up of our micro and small entreprene­urs through the power of the 3Ms for MSME developmen­t: mentorship, money, and market.

I vividly remember President Duterte giving his speech during the first official launch of AMEN in our country last year. The President emphasized the importance of MSMEs which, according to him, is accountabl­e for about 80 percent of all the businesses in the world. Last week, top business leaders from both South Korea and the Philippine­s gathered for the forum and luncheon where several business deals and signings of memorandum of understand­ing were conducted. Trade Sec. Mon Lopez recently reported that both countries

signed a total of 23 agreements worth $4.858 billion. Part of the billion-dollar deal was our agreement with South Korea in launching AMEN.

I really admire President Duterte in building diplomatic ties with our neighborin­g countries, as well as those outside our region. Even Korean Federation of SMEs chair Park Sung-Taek gave positive remarks on our current administra­tion. He mentioned that the Philippine economy has rapidly grown since President Duterte was inaugurate­d as our leader.

According to Park, the Philippine­s is a country reborn with no corruption under President Duterte. And because of this, many internatio­nal business leaders and companies recognize our country as an attractive market, especially Korean business leaders who participat­ed in the forum. Korean businesses expressed their intent to enter the Philippine market and Park said several companies are already part of the country’s economy.

With this administra­tion’s Build Build Build program, we can already envision a golden age of infrastruc­ture for the next few years. With the signing of several MOUs, the Philippine­s and South Korea can benefit mutually in creating new jobs and businesses to realize the government’s vision of inclusive developmen­t.

By bringing AMEN, as well as other initiative­s to our dialogue partners, we are strengthen­ing our ties with South Korea in terms of trade and industry. This would improve our country’s economy as South Korea promised to provide constructi­on equipment materials, as well as vehicles to enter and be exchanged with products from the Philippine market.

The network that we are building will help aspiring and existing local business owners, most especially our MSMEs, to get their products out there in the internatio­nal market. I am certain our locally made products can compete with what the ASEAN member states and partner institutio­ns are offering. With our programs in Go Negosyo ,and through the support of the public and private sector, we are enabling them with the knowledge to manage their business and market their products.

The vision for AMEN to be recognized in every part of the world is still in the works. We plan to launch this mentorship network in Singapore, Malaysia, and Thailand in the next few months. We are also in talks with Brunei and Myanmar for potential launches in their respective countries.

I truly hope that this legacy project will be welcomed with the same warmth as our partners in South Korea. The AMEN launch in Seoul is a testament of our stronger diplomatic ties as we celebrate our 70th year of affinity with South Korea next year.

 ??  ?? President Duterte witnessed the MOU signing between ASEAN Business Advisory Council and Korean Federation of Small and Medium Business and ASEAN-Korea Center. In photo are PA Joey Concepcion, President Duterte, chairman Park Sung-taek, and George Barcelon.
President Duterte witnessed the MOU signing between ASEAN Business Advisory Council and Korean Federation of Small and Medium Business and ASEAN-Korea Center. In photo are PA Joey Concepcion, President Duterte, chairman Park Sung-taek, and George Barcelon.
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