Audi PH brings you to the Audi Brand Experience 2018

AUDI Philippines invites you to the Audi Brand Experience in Singapore, the largest Audi event in Southeast Asia. One of the highlights of this brand showcase, which will be from Oct. 10 to 14 at the Marina Bay Sands, will be the participants’ interaction and experience with the latest Audi innovations, including the brand’s advancement in artificial intelligence.

Audi ElAIne and Audi AIcon — two concept cars whose very names refer to the new, two-letter abbreviation under which Audi is bundling an entire cluster of innovative mobility technologies. These concept cars will be showcased and seen up close in this year’s brand experience in Singapore.

Audi AI is the new cipher for a variety of innovative systems that relieve strain on drivers and simultaneously also offer them new possibilities to use the time spent in the car. To this end, Audi AI also uses strategies and technologies from the field of artificial intelligence and machine learning.

Audi AI systems are capable of learning and thinking, while also being proactive and personal. Thanks to Audi AI, models bearing the four rings will be both intelligent and empathetic. They will be able to continually interact with their surroundings and passengers, and thus adapt themselves in a better way than ever before to the requirements of those on board.

FREEDOM ON THE ROAD

Audi AI draws on the many years of experience that the brand has accumulated in concept cars featuring piloted driving. The new label bundles together innovative and intelligent electronic systems and technologies from Audi.

Audi AI creates new forms of freedom for drivers and passengers by reducing the complexity of their interaction with the vehicle and with other road users. Various elements of artificial intelligence also play a leading role in this — both in the development of new, intelligent and empathetic systems, as well as during their subsequent use. Audi is evaluating various approaches and methods for machine learning in this regard.

AUTOMATED DRIVING: FROM ASSISTANCE FUNCTIONS TO AUTONOMY

What is long established in rail transportation and even aviation is only now at the threshold of feasibility for automotive transportation — automated driving. Audi is the technology leader here, and the new generation of its A8 flagship is the world’s first production model developed for conditional automated driving at Level 3.

In Level 3 or Conditional Automation, the driver no longer has to continuously monitor and can carry out other activities supported by onboard equipment. The system autonomously recognizes the limit — that is, the point at which the ambient conditions no longer match the range of functions of the system. In these cases, the vehicle prompts the driver to take over the task of driving the vehicle, with several seconds advance warning.

VEHICLE INTELLIGENCE AND INTERACTION INTELLIGENCE

Vehicle intelligence is a key part of Audi AI. Assist systems and technologies with this capability are blazing the trail to automobiles that can drive autonomously. The Audi AI Traffic Jam Pilot in the new Audi A8 is an example of how vehicle intelligence looks today.

Thanks to Audi AI, the car will feature a completely new characteristic in the future: empathy. It can empathize with its occupants. The intelligent systems and technologies turn the car into an empathetic companion that thinks far outside the box of its originally intended purpose.

Audi AI allows the vehicles of the future to anticipate the wishes of the driver or passengers in a situationally appropriate way, and thus support them proactively. Furthermore, they can suggest a service and book it for the passengers autonomously, very much like a personal concierge. Audi AI thus creates new freedom and a new type of premium experience.

Audi AI fundamentally changes how automobiles are used and significantly enhances the time spent on board. The car will become more and more a “third living space” alongside our homes and workplaces. Individual customer benefits are Audi’s main focus, as is the clear relation to mobility. Audi AI’s advantages for the customer are clearly defined: The intelligent systems and technologies are targeted toward time, safety, efficiency and customization.

Audi Philippines gives everyone the opportunity to join this exclusive brand showcase. When you buy an Audi this September, you get two passes to the Audi Brand Experience, free business-class round-trip tickets and a five-star hotel accommodation for two in the vibrant metropolis of Singapore. Also, enjoy this experience with a complimentary Prudential Guarantee Travel Shield coverage of up to P10 million, and witness the future with Audi.

For more information, contact Audi Philippines at 727-0381 to 85 or visit an Audi showroom in Greenhills, Global City, Alabang and SM Seaside City Cebu.