The Philippine Star

Eat, drink and run at ‘Let’s Food Crawl, Pare’

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Globe myBusiness, in partnershi­p with Let’s Eat Pare and Poblacion Land and Urban Developmen­t (PLUD), held its firstever food crawl recently at Poblacion, Makati. The event brought together business owners, bloggers, members of the press, and Globe representa­tives to participat­e in a restaurant and barhopping journey around Poblacion to see what it has to offer.

Poblacion favorites like Alamat, Ñ, ABKD, Smokeyard, Yalla Yalla, Bucky’s, Wild Poppy, Pura Vida, Z Hostel, and The Apartment prepared some of their most popular meals and drinks while having the crawlers perform special tasks before they could advance to the next one. The Ruins hosted the event where the food vendors showcased their signature dishes for everyone to enjoy.

It also aimed to help small and medium enterprise­s (SMEs) become more efficient in their operations as Globe myBusiness brought its wide range of business solutions to Poblacion’s vendors as well.

“We are always in support of SMEs and we hope to contribute to the growing, thriving food tourism sector,” said Debbie Obias, vice president of segment marketing at Globe myBusiness. “We really want to help SMEs grow, and we do this by providing business solutions. This helps them to be more efficient in their operations, while we lend a hand in their marketing efforts.”

Among the Globe myBusiness solutions that were highlighte­d during the food crawl was GCash, a secure mobile money service that lets Globe or TM users buy load, purchase items, send and receive money, pay bills, and more using their handsets. It turns mobile devices into virtual wallets, eliminatin­g the need to bring cash while elevating customers’ shopping experience­s.

Participat­ing establishm­ents in the food crawl accepted payment via GCash, which helped them elevate the customer experience in two ways: one, by providing a secure and fast way to settle their patrons’ bills; and two, by helping their customers go cashless as they partied around Poblacion.

Globe myBusiness also provided quick access to the Internet at any point during the crawl. That way, the foodies were able to post about their night on social media and upload that quick selfie with their favorite dish. Their followers, meanwhile, were also able to keep track of what was happening throughout their crawl via live videos and social media posts.

At the close of the event, the winning team’s on-the-spot video was played for everyone to see. The team won P9,000 worth of GCash credits, along with other prizes from Globe myBusiness, Let’s Eat Pare, and PLUD.

For informatio­n, visit https://mybusiness.globe.com.ph/.

 ??  ?? Signature dishes at the bars in “Let’s Food Crawl, Pare” of Globe in Poblacion, Makati
Signature dishes at the bars in “Let’s Food Crawl, Pare” of Globe in Poblacion, Makati

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