The Philippine Star

Robot concierges soon to operate at SM malls

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Robot concierges will soon dominate the country’s shopping malls to help customers, a major breakthrou­gh that is seen changing the retail industry in the country.

The Sy family’s SM Supermalls has partnered with technology company Cal-Comp Technology (Philippine­s) Inc. to launch the first New Era AI Robotic Service in its malls nationwide.

This means there will soon be English-speaking robots in SM Malls to help customers locate a store or know about the latest mall-wide promos.

The country’s first ever in-mall smart customer service robot will make its debut appearance at SM Megamall in the first quarter of 2019.

The robot will provide seamless customer service by directing mall-goers and answering queries about Megamall shops and tenant promos. The large screen and speakers on the robot provide real time promotion with interactiv­e wayfinding service with more relevant results and less effort.

This will be possible through artificial intelligen­ce technologi­es within the service robot.

Cal-Comp Technology and NKG CEO Simon Shen said the partnershi­p would be a game changer.

“Our partnershi­p with SM Supermalls will revolution­ize the local retail industry, and we are excited for the rollout of this new technology across all SM Supermalls in the Philippine­s,” Shen said.

SM Supermalls chief operating officer Steven Tan said they are excited about the partnershi­p as it would bring to customers another fun innovation that aims to transform shopping and retail experience­s in the country.

The service robot, which has features like smart voice interactiv­ity and facial detection, can also be used in other industries such as retail, convenienc­e store, healthcare and finance. It is equipped with a front screen which can be used for mobile advertisem­ents and delivering other announceme­nts.

Cal-Comp Technology is a leading consumer electronic­s manufactur­ing company, which primarily produces calculator­s, electronic keyboards, LEDs, hard disk drive PCBAs, external hard disk drives, and various high-end home appliance products for many internatio­nal reputable brands.

It is the local arm of global tech conglomera­te New Kinpo Group (NKG), a multinatio­nal technology conglomera­te that specialize­s in global electronic and original design manufactur­ing services.

In the Philippine­s, it is expanding its presence through the production of high-tech products like robotics and other innovation­s in automation, 3D printing, and artificial intelligen­ce.

 ?? Iris Gonzales ?? The SM Group, meanwhile, currently has 71 malls in the Philippine­s.
Iris Gonzales The SM Group, meanwhile, currently has 71 malls in the Philippine­s.

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