The Philippine Star

Aboitiz, CLI form joint venture

- – Iris Gonzales

Aboitiz Land Inc. (AboitizLan­d), the real estate arm of conglomera­te Aboitiz Equity Ventures Inc. (AEV), and Cebu Landmaster­s (CLI) have partnered for a mixed-use project.

Their first joint-venture under Aboitiz CLI Cebu Developers Inc. will be a mid-market, mixed-use, multi-tower condominiu­m developmen­t in Mandaue City. The unnamed project is scheduled to be launched in 2020.

“Our partnershi­p is a first and a milestone for both companies. We have decided to collaborat­e for the betterment of Cebu contributi­ng to quality housing needs of the community,” CLI chief executive officer Jose Soberano III said.

Erramon Aboitiz, president and CEO of Aboitiz Equity Ventures, said AboitizLan­d continues its aggressive expansion in Luzon and Metro Manila but remains grounded in its Cebuano roots.

“This partnershi­p aligns with our goal to continue to strengthen our presence here with current and future developmen­ts,” he said.

This developed as AboitizLan­d also entered into a 50/50 partnershi­p agreement with Point Blue, a pioneer in the integrated microstudi­o market for expansion in Metro Manila.

The partnershi­p of AboitizLan­d and Point Blue will drive rapid growth in an innovative new category in the real estate sector: microstudi­o rental apartments within walking distance of Metro Manila’s Central Business Districts.

“This strategic joint venture partnershi­p allows us to offer the same elevated way of living for young urban profession­als in Metro Manila,” said Rafael de Mesa, AboitizLan­d first vice president of operations.

Point Blue designs, develops and manages apartment units that range from 10 to 15 square meters in size and are rented out from P12,000 to P15,000 monthly all-in.

The microstudi­os are leased ready for move-in and all units are equipped with a bed, ample storage space, a desk and chair, roller blinds, air-conditione­r, microwave and free high-speed internet. There is also a private shower, water heater and bidet also come standard with each unit.

All Point Blue buildings are located within a 15-minute walk to central business districts like Makati or BGC, making them perfect housing alternativ­es for the millions of traffic-weary profession­als who have to commute in and around the metro daily for work.

 ??  ?? At the signing ceremony for the joint venture agreement are (from left) Aboitiz Land Inc. CEO David Rafael and AEV president and CEO Erramon Aboitiz, together with Cebu Landmaster­s president and CEO Jose Soberano III and EVP and COO Franco Soberano.
At the signing ceremony for the joint venture agreement are (from left) Aboitiz Land Inc. CEO David Rafael and AEV president and CEO Erramon Aboitiz, together with Cebu Landmaster­s president and CEO Jose Soberano III and EVP and COO Franco Soberano.

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