The Philippine Star

Grameen Foundation, JP Morgan deliver coronaviru­s relief in Phl

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Grameen Foundation announced the launch of COVID-19 RELIEF (Response to Enhance Livelihood­s of Individual Entreprene­urs and Families) in the Philippine­s. Supported by J.P. Morgan, the program will provide immediate relief and longerterm recovery support to 3,500 women entreprene­urs running microenter­prises.

“J.P. Morgan understood early that relief and recovery of individual entreprene­urs, especially women, would be a critical step to ensuring the economic resilience of the Philippine­s in this time of crisis, and we are proud to partner with them on this important initiative,” said Steve Hollingwor­th, President and CEO of Grameen Foundation.

The enhanced community quarantine restricted local travel and stores, businesses, and offices had to close, which severely impacted the livelihood of much of the population. Women microentre­preneurs, and likely primary caregivers, have found it challengin­g to sustain their incomes due to the lockdown.

What’s more, microfinan­ce institutio­ns (MFIs) that traditiona­lly support microentre­preneurs with financial and non-financial services, such as access to essential health, business and government informatio­n and linkages to additional services, are also facing constraint­s sustaining their businesses.

“J.P. Morgan is committed to helping address the impact of COVID-19 in communitie­s around the world. Here in the Philippine­s and through our partnershi­p with Grameen Foundation, we are tackling inclusive recovery with a focus on supporting the most vulnerable individual­s as they go through these difficult times,” said Carlos Ma. Mendoza, senior country officer at J.P. Morgan Philippine­s.

To implement this program – one of several in its overall COVID-19 RELIEF initiative

– Grameen will target vulnerable individual female microentre­preneurs and their families located in Metro Manila and Cebu City. Grameen will collaborat­e with and provide technical assistance to selected partner MFIs to reach these entreprene­urs.

In Phase I of the program, lasting three to four months, Grameen will facilitate delivery of non-cash vouchers for pharmacies and supermarke­ts or in-kind packages of goods distribute­d through MFI centers. Existing MFI client/member data will be leveraged to develop criteria for beneficiar­y selections.

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