The Philippine Star

Telcos split on need for AI rules

- By ELIJAH FELICE ROSALES

Should the use of artificial intelligen­ce (AI) be regulated?

Telco leaders are divided on whether the government should introduce legislatio­n on AI to mitigate potential threats like job losses and online fraud.

In separate interviews with The STAR, telco magnates Dennis Anthony Uy, Manuel V. Pangilinan and Ernest Cu gave their take on whether the industry use of AI must be regulated.

Uy, who owns Converge, said state regulators have to intervene in the AI migration to outline how the technology would benefit the economy and set the guidelines for its fair use.

Uy serves as President Marcos’ special envoy to South Korea for digital transforma­tion. He said the Department of Informatio­n and Communicat­ions Technology (DICT) should take the lead in coming up with rules and regulation­s for AI adoption.

Likewise, he raised the urgency for the National Economic and Developmen­t Authority (NEDA) to conduct a study on how AI benefits and disrupts the economy, noting that the government has to be involved because companies are moving fast in automating their operations.

“If AI needs some semblance of regulation, the DICT needs to be there of course, a cybersecur­ity agency or company, and then a policymaki­ng body like NEDA, to make sure all this technology is directed toward overall economic developmen­t,” Uy said, referring to the National Economic and Developmen­t Authority.

Pangilinan, who chairs PLDT Inc., said AI can be exploited by criminal minds, presenting threats not just to businesses, but to the economy as well.

For instance, cybersecur­ity giant SoSafe found in a study that three in four people would click on phishing emails generated with AI.

Worse, the study showed that 65 percent of people would give up their personal data to websites linked to AI-made phishing emails. Phishing refers to the act of posing as someone legitimate to deceive targets into sharing sensitive informatio­n such as bank details.

“While AI can vastly improve economies and businesses, it can also be used by criminal entities to cause disruption­s. AI can be programmed to launch phishing attacks, crack passwords, evade detection and create deep fakes, for example,” Pangilinan said.

The lone dissenter in this discourse is Globe Telecom Inc. president and CEO Cu, who believes that education is more important than regulation in dealing with risks related to AI.

This is why Cu wants the Department of Education and the Commission on Higher Education to teach students how to discern between original content and AI-generated materials.

Cu said that it could be difficult for the government to box AI in a law, warning that innovation is often quicker than policymaki­ng.

“Without this discernmen­t, regulatory efforts may inadverten­tly create loopholes and ambiguitie­s over time, as technology often outpaces legislatio­n. Education is key, both for individual­s and the governing bodies tasked with implementi­ng regulation­s,” Cu said.

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