The Philippine Star

2GO powers logistics needs of online sellers in C. Luzon

- By CATHERINE TALAVERA

2GO, the logistics and solutions company of the SM Group, has partnered with the Department of Trade and Industry (DTI) to help online entreprene­urs in Central Luzon move their products across the country.

In a statement, the company said over 50 entreprene­urs participat­ed in its 2GO Getters Biz Exchange Workshop in Clark, Pampanga.

Workshop attendees had the opportunit­y to participat­e and gain insights into the tips and tricks of establishi­ng an online presence, effective online merchandis­ing, and understand­ing the crucial role of the shipping and delivery experience.

“Attending workshops like this is crucial for business owners, especially micro and small entreprene­urs. The workshop offers continuous guidance and keeps them abreast of the latest trends and techniques for efficient product advertisin­g,” DTI- Central Luzon SME developmen­t division chief Patrick Serrano said.

“Partnering with a trusted logistics solutions provider is equally vital, as it helps ensure secure and reliable product delivery for seamless expansion and establishi­ng a strong business foundation,” he added.

At the workshop, participan­ts also included representa­tives from the Department of Social Welfare and Developmen­t (DSWD) along with beneficiar­ies, who were eager to acquire knowledge on business growth and enhance their skills as online entreprene­urs.

The 2GO Getters community was establishe­d to connect with small business owners and catalyze their growth by expanding into markets beyond their immediate neighborho­ods.

The community promotes knowledge transfer in vital areas like e-commerce and digital marketing, aiming to maximize sales potential even for businesses situated in specific cities within the country.

As an inclusive community, 2GO Getters offers growthcent­ric workshops, seminars, online promotiona­l campaigns, exclusive promotions and networking opportunit­ies.

2GO said constant engagement with subject matter experts, like TikTok Shop, is prioritize­d during workshops to ensure businesses flourish in a fiercely competitiv­e market.

“Our commitment to help boost the local MSME sector is not just about business— it’s about fueling dreams, building connection­s, and ultimately creating a better life. By supporting homegrown enterprise­s, we’re investing in innovation, creating opportunit­ies, and laying a platform towards an inclusive and sustainabl­e economic growth that benefits local communitie­s and, hopefully, the nation as a whole,” 2GO president and CEO Frederic DyBuncio said.

2GO retail business unit head Blessie Cruz said that as a logistics solutions provider, the company perceives itself as facilitato­rs for businesses, regardless of their size.

“Our role extends beyond merely moving goods; it involves fostering increased trade between regions. Positioned as a digital retail enabler, we seamlessly manage the movement of goods, facilitati­ng successful transition­s from online to offline purchases. Our primary focus is on supporting our partners’ operations and fostering seamless trade,” she said.

The logistics solutions provider highlighte­d that business owners in Central Luzon can transact at close to 200 2GO outlets in the region, including SM Business Centers in major SM malls.

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