The Philippine Star

Airbnb, SPARK! partner to empower women entreprene­urs in tourism

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Airbnb and SPARK!, a women’s entreprene­urship-focused NGO, has announced a partnershi­p to promote women’s entreprene­urship in tourism and further enhance the dynamic hospitalit­y landscape of the country.

The collaborat­ion underscore­s a joint commitment to foster women entreprene­urship in the tourism industry through yearlong capacity-building initiative­s, tailored to the specificit­ies of local government units (LGU) across the country.

By strengthen­ing the skills and competenci­es of women tourism entreprene­urs, this initiative aspires to propel the tourism ecosystem forward while creating avenues for individual prosperity.

The collaborat­ion is also underpinne­d by a robust investment of $100,000 from Airbnb, specifical­ly earmarked for fostering women’s entreprene­urship in collaborat­ion with SPARK!. This funding underscore­s Airbnb’s commitment to developing a sustainabl­e tourism model that not only enhances the industry but also supports the economic empowermen­t of women entreprene­urs at its core. This strategic investment aims to unlock new opportunit­ies for women and bolster the entire tourism ecosystem of the country.

Mich Goh, Airbnb’s head of Public Policy for Southeast Asia, India, Hong Kong and Taiwan said, “With the Philippine­s leading the pack with the second largest women-led Airbnb Host community globally, this partnershi­p for us goes beyond agreements; it is a unified mission to uplift women and enhance the backbone of our tourism industry. Through joint efforts in developing strategies and interventi­ons, we aim to foster an environmen­t where women-led entreprene­urship thrives.”

“Women are the perfect ambassador­s for tourism. We are grateful for the continuous support of SPARK! Philippine­s, now in partnershi­p with Airbnb to support our local women entreprene­urs who are in the tourism and hospitalit­y management industry. Through this program, we hope that more women can explore business models that would boost local tourism, generate more job opportunit­ies, and contribute to the developmen­t of the city,” Quezon City Mayor Joy Belmonte said.

SPARK!, a catalyst for women’s empowermen­t, will implement the training programs that are integral to this partnershi­p. Additional­ly, SPARK! will also focus on job-matching and providing access to gainful employment opportunit­ies within the tourism sector.

 ?? ?? In photo are (from left): SPARK! Phl executive director Maica Teves, Quezon City Mayor Joy Belmonte and Airbnb head of Public Policy for Southeast Asia, India, Hong Kong and Taiwan Mich Goh.
In photo are (from left): SPARK! Phl executive director Maica Teves, Quezon City Mayor Joy Belmonte and Airbnb head of Public Policy for Southeast Asia, India, Hong Kong and Taiwan Mich Goh.

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