Holidayme eyes Saudi tourism sector as its key growth market
Integrated travel services provider, Holidayme.com, is consolidating its presence in Saudi Arabia as its next growth market following the Arab nation’s rapidly growing tourism sector.
Holidayme, which began its operation in the Middle East in 2014, plans to shore up its popularity and product offering uptake in the Kingdom in a bid to cater to the growing need of the market by offering a comprehensive travel booking solution. The Saudi office is headed by Mansour bin Madi, CEO, Holidayme KSA, who will be overlooking operations for the Saudi region.
Now only present in the UAE and Saudi Arabia, the multi-lingual travel portal is working toward aligning its Saudi operations with the government-led tourism investments and initiatives, which are part of the country’s Vision 2030 — a framework outlining the Kingdom’s longterm economic and social goals.
Saudi Arabia, which has recently experienced a surge in domestic vacations, is expected to grow its domestic tourism by a record 40 percent by 2020, according to a Euromonitor International Tourism Forecast report. Currently valued at $21 billion, the Saudi tourism industry is one of the fastest growing sectors in the region.
Holidayme Founder and Chief Executive Officer Geet Bhalla said the travel portal plans to tap into the Kingdom’s record levels of domestic travel as its key growth driver for the region.
“As Saudi continues to invest generously in its local and international tourism, Holidayme.com is also positioning itself strategically to support the various initiatives initiated by the country through the provision of reliable and convenient travel products and services for the growing tourism numbers,” said Bhalla.
CEO Mansour said: “As we seek to strengthen our operations in Saudi, Holidayme.com will continue playing its role in ensuring that the KSA tourism sector continues to thrive by providing both local and international tourists with an opportunity to discover iconic travel destinations through uniquely curated holiday packages.”
The Kingdom’s religious tourism, which is valued at over $5 billion with 19 million pilgrims having visited Makkah and Madinah in 2015 and further expected to reach 30 million by 2025, is one area that has been instrumental in boosting its overall tourism sector.