LG OLED Video Wall rec­og­nized at AV Tech­nol­ogy Europe Awards 2018

Arab News - - CORPORATE PR -

The LG OLED Video Wall sig­nage has been awarded un­der the cat­e­gory of “Best Use of Pro­jec­tion/Dis­play So­lu­tions” at the first ever AV Tech­nol­ogy Europe Awards 2018. The awards held in Am­s­ter­dam were ded­i­cated to rec­og­niz­ing in­no­va­tion and achieve­ments in AV through­out end-user busi­nesses.

Kevin Cha, pres­i­dent, LG Elec­tron­ics, Mid­dle East & Africa, said: “Dig­i­tal sig­nage in­dus­try to­day is pav­ing way for un­prece­dented growth and cre­ativ­ity to create at­trac­tions that are a cut above the rest and our world record-break­ing LG OLED Video Wall truly ex­em­pli­fies LG’s com­mit­ment to­ward proac­tively con­tribut­ing to this phe­nom­e­nal evo­lu­tion. We are ex­tremely pleased to be as­so­ci­ated with worl­drenowned part­ners on this ex­cit­ing project which con­tin­ues to create suc­cess sto­ries fur­ther reaf­firm­ing an OLED era in the com­ing years.”

The award-win­ning video wall at The Dubai Mall was un­veiled by Emaar En­ter­tain­ment in Au­gust 2017 tak­ing dig­i­tal sig­nage into a whole new realm and scor­ing a hat-trick of record ti­tles, in part­ner­ship with LG: Largest OLED screen, high­est res­o­lu­tion video wall and largest high-def­i­ni­tion video wall.

The wall is 50-me­ters wide, with a wave­like con­fig­u­ra­tion span­ning two sto­rys and is fully vis­i­ble from the ground floor at The Dubai Mall, the world’s most vis­ited re­tail des­ti­na­tion.

LG OLED screens have re­sulted in su­perb im­ages with the deep­est pos­si­ble blacks and life-like colors as well as wider view­ing an­gles than con­ven­tional back­lit dis­plays.

The mega-sized video wall was cre­ated us­ing 820 LG Open Frame OLED sig­nage pan­els. All func­tions and the user in­ter­face were tai­lored to meet the venue’s spe­cific re­quire­ments.

The use of LG’s Open Frame OLED sig­nage at the Dubai Aquar­ium was par­tic­u­larly fit­ting be­cause the curved form fac­tor of the dis­play fol­lows the un­du­la­tions of flow­ing wa­ter. The LG Open Frame OLED sig­nage can be con­fig­ured into both con­vex and con­cave curves in both land­scape and por­trait modes, blend­ing into any pub­lic and pri­vate space.

The nom­i­na­tion for the award cat­e­gory was ini­ti­ated by Data­ton as part of the ef­forts to pro­mote the video wall on an in­ter­na­tional plat­form.

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