Land Rover Experience Tour Season 2 held in Jeddah, Riyadh
Mohamed Yousuf Naghi Motors Company, the authorized dealer of Jaguar and Land Rover in Saudi Arabia, hosted Season 2 of the Land Rover Experience Tour in Jeddah (Feb. 23-24) and Riyadh (March 2-3).
Activities included natural terrain driving, purpose-built Land Rover obstacles and Urban Jungle, giving guests the opportunity to test the legendary capabilities of Land Rover under the supervision of professional instructors. The company also announced and showcased the arrival of the Range Rover and Range Rover Sport facelifts for the first time in the Kingdom.
The winner of the Saudi tour has secured a seat to compete in the Land Rover global experience competition, which will be held in Dubai providing him the chance to win a fully paid trip to Namibia.
The winner of last year’s Saudi experience, Rami Al-Tuwirqi, who got the chance to fly to Peru in Latin America, expressed his appreciation to Mohamed Yousuf Naghi Motors for the chance to participate in the competition.
“It was a great experience, both at the competition level and the lifetime journey in Peru, as I immediately fell in love with the Land Rover models following my test driver experience in the event. As for the trip, I have learned a lot about the customs, traditions and culture of the Peruvians.”
“The Land Rover Experience Tour is one of the most interactive, challenging, and engaging driving events globally, and we are proud to be bringing it to Jeddah and Riyadh in Saudi Arabia,” said Andre Bonthuys, managing director, Mohamed Yousuf Naghi Motors Jaguar Land Rover. “The tour has brought the spirit of adventure and family entertainment, as well as great enthusiasm through the activities that accompanied the event. Our non-driver enthusiasts also had the chance to experience the Land Rover vehicles as passengers with our professional drivers.”
The tour also formed a strategic point of contact with Saudi women as the introduction of female driving permits approaches. The company’s initiatives included an opportunity for women to have access to up-to-date information on the latest Land Rover models and experience the vehicles by taking the passenger seats next to professional instructors.